Posts Tagged ‘video’

Amazon Greenlights 6 Series, Including Chris Carter’s ‘The After,’ and Renews ‘Alpha House’

March 31, 2014  |  Variety  |  No Comments

Amazon.com confirmed full-series pickups of four shows – including supernatural drama “The After” from Chris Carter (“X-Files”) — plus two kids’ original series and a second season of “Alpha House” starring John Goodman for its Prime Instant Video service. As previously reported by Variety, the Internet retailer greenlit two hour-long dramas “The After” (pictured above) and cop show ”Bosch,” and... Read more

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Sam Champion Wants to Make The Weather Channel a One-Stop Shop for News

March 17, 2014  |  Media Week  |  No Comments

Specs Age Sam Champion Age 52 New gig Managing editor, anchor,The Weather Channel Old gig Weather anchor, Good Morning America You’ve said that your new morning show, AMHQ, will cover news, business, sports and other nonweather topics. Will that all be through the prism of weather? Weather affects every story—whether the event happened, whether people got there on time. If you’re talking about the president’s State of the Union address and he’s going to talk about climate change, how does that story “go through the prism of weather”? It’s a factual story. Weather is part of it.

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Pranks Dominate This Week’s YouTube Top 10

March 13, 2014  |  Media Week  |  No Comments

Want to go viral on YouTube? Create a really clever prank video, and the odds seem pretty decent that it will gain traction on the social video site. Last week, it was all about snakes . This week, it's yoga pants, bongs and instant dates, as well as an ongoing phenomenon

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Dems Find Fault With Draft to Reauthorize Satellite Bill

March 12, 2014  |  Media Week  |  No Comments

A proposed bill to reauthorize the Satellite Television Extension and Localism Act, or Stela for short, may please broadcasters, cable, and satellite companies, but politics on the communications and technology subcommittee could derail the current draft. Democrats who worked on an earlier draft with Republican Steve Scalise (R-N.J.) made it clear that they didn’t like and weren’t prepared to support the GOP leadership’s draft bill. A lot of political maneuvering went on behind the scenes before communications and technology chairman Greg Walden (R-Ore.), who has been predisposed to a simple reauthorization, released a draft bill that included a few goodies for cable at the end of last week.

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Turner, CBS Outdoor Tip Off NYC Subway Media Play

March 10, 2014  |  Media Week  |  No Comments

In what’s being billed as the biggest underground digital out-of-home network to date, CBS Outdoor and Turner Broadcasting System have teamed up to bring a little dazzle to the New York City subway system. Under its recently launched Ignite: Innovations Lab initiative, CBS Outdoor has installed 10 big video screens in some of Manhattan’s busiest commuter hubs, including the MTA stations at Times Square, Herald Square and Columbus Circle. Standing 66 inches, or five-and-a-half feet high, and about three feet wide, the new video installations have been deployed ahead of CBS and Turner’s joint March Madness coverage. While Turner will use the screens to promote the NCAA Division I Men’s Basketball Championship , it will also stream promos for its entertainment and news programming on TNT, TBS, truTV, Adult Swim and CNN. While the screens have been set up to maximize impressions in advance of March Madness, the deal will keep the units lit through at least March 2015. According to Dennis Camlek, svp, Turner Media Group, the subway screen loops are about five minutes in duration, and all content is fed to the displays from the Atlanta campus. Camlek said that content can be swapped out practically in real time, with a lag of 30 seconds at the most. While the colors and images displayed on the screens are particularly dynamic, there is no associated audio feed. “That was something we went back and forth on,” Camlek said. “But because the MTA’s safety messages are of the utmost importance, we thought we’d hang back on the audio.” Camlek added that while the 10 screens will be seen by a great number of TV viewers—approximately 7 million commuters walk through the NYC subway turnstiles every day—the number of media buyers and other agency personnel that will pass the displays is a nice bonus. “It’s both consumer- and industry facing,” Camlek said

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A Look at What the Broadcast TV Networks Have in Store for 2014-15

March 10, 2014  |  Media Week  |  No Comments

“Time is a flat circle. Everything we’ve ever done or will do, we’re gonna do over and over and over again.” —Rustin Cohle While his musings have more to do with Nietzsche than Nielsen, True Detective’s nihilist ex-cop just as easily could have been inveighing against the infernal hamster wheel that is broadcast TV’s development process. Two-thirds of the way through another unremarkable season, the pilots designed to replace the failures of 2013-14 are a familiar stew of cop shows, bland comedies and spinoffs. And yet, hope springs eternal … Poised to win its first seasonal ratings crown in 10 years, NBC is still struggling with its Thursday night comedy lineup. All three newcomers have been shuttered, but with 19 sitcom pilots in the hopper, the Peacock has plenty of options. The twin comedy suns that light NBC’s corner of the universe are represented in Tina Fey’s Tooken and Amy Poehler’s Old Soul ; along with a Craig Robinson vehicle and Rob Lowe’s turn as a tennis hustler. These are the only projects that deviate from the cookie-cutter relationship comedy template. On the drama front, the resurrected CBS pilot Babylon Fields could bring NBC’s Wednesday 8 p.m. slot back from the dead. Speaking of CBS , the Eye Network once again has few weak spots to shore up, as it is expected to renew the vast majority of its lineup. (As CBS Corp. CEO Les Moonves said last week, “The problem with our new development is, where do you put it all?”) Having secured the rights to the new Thursday Night Football package , CBS has a powerful new vehicle with which to promote its ailing Monday 10 p.m. slot. Look for Vince Gilligan’s Battle Creek and an untitled Wall Street drama from Taylor Elmore (Justified) and John Cusack to help level the playing field. Fox entertainment chairman Kevin Reilly has made good on his promise to scrap the insanely inefficient custom that is pilot season, jumping straight into seven series orders. Among these are the Batman prequel Gotham, which could make for a nice fit on Monday nights with the returning Sleepy Hollow , and the Rainn Wilson detective strip, Backstrom. Seth MacFarlane, John Mulaney and Fey have comedies in the works for next season when Fox will have as many as six-and-a-half hours to fill each week.

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Videology Taps Nielsen to Boost Marketing Across TV and Digital

March 3, 2014  |  Media Week  |  No Comments

Videology, the video advertising company, has a new deal with Nielsen to use data to help TV advertisers target audiences that are watching more and more on digital channels—and that means young people. Videology has been interested in an advertising future that doesn’t distinguish between traditional television and online video, one in which media planners could launch campaigns and reach targeted demographics across channels. Nielsen has been building the tools to measure digital viewers much like it does on TV. “Advertisers need the tools to execute seamless, scalable campaigns across television and online video that can be optimized for bottom line results,” said Videology CEO Scott Ferber in a statement announcing the new deal. “This integration now makes that a reality for brand marketers.” Videology said it now better understands when viewers haven’t been exposed to certain marketing on TV and how to find them online. Also, it's now better able to help brands better retarget marketing to online users after they were already exposed to marketing on TV. One key reverse-engineering development, according to Videology, is that advertisers can use the data on digital viewing habits to inform their TV ad buys as well. The youth demographic—18-34 year olds—are proving more difficult to reach through traditional TV alone, Videology said

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WATCH: The First Trailer for Marvel’s ‘Guardians of the Galaxy’

February 19, 2014  |  Variety  |  No Comments

While “Captain America: The Winter Soldier” is collecting a lot of the buzz, Marvel’s other major release this year “Guardians of the Galaxy” is ready to step into the spotlight with the first trailer for the film bowing on Jimmy Kimmel Live. Film stars Chris Pratt with James Gunn directing. It bows on Aug. 1.... Read more

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Amazon Buys ‘Teen Wolf’ Exclusive Streaming Rights from MGM

February 18, 2014  |  Variety  |  No Comments

Amazon.com expanded its content-licensing agreement with Metro-Goldwyn-Mayer Studios to make the e-retailer’s Prime Instant Video the exclusive subscription video service for all past seasons of MTV series “Teen Wolf.” In addition, the pact includes several MGM films. “The Usual Suspects,” “Raging Bull” and “Thelma and Louise” are now available to members of the Amazon Prime... Read more

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Spark TV’s Chief Investment Officer Dives Back Into the TV Marketplace

February 10, 2014  |  Media Week  |  No Comments

Specs Who

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