Posts Tagged ‘twitter’

Twitter Acquires SnappyTV to Bring More TV Content to Social Network

June 19, 2014  |  Variety  |  No Comments

Twitter is snapping up SnappyTV, a startup whose platform lets TV broadcasters clip segments from telecasts to share them on the web. Terms of the deal weren’t disclosed. SnappyTV’s platform is already widely used by Twitter’s advertisers and media partners to share video clips on the social service, including with the Twitter Amplify ad program,... Read more

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R&B Artist Trey Songz Has a Personal Social App for His Fans

June 6, 2014  |  Media Week  |  No Comments

Specs Who

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This Real-Time Game from Adventure Time’s Creator Is the Best Thing on Twitter in Years

May 21, 2014  |  Media Week  |  No Comments

Just as the doubters were writing Twitter's obituary , animator and Adventure Time creator Pendleton Ward had to go and show that the network can still have a few fun surprises after all. On Tuesday, Ward tweeted a rough sketch of a prison cell, with this comment: "You wake up in a dungeon cell. What do you do." Fans who played along were rewarded with fun and laughably literal results to their suggested actions, such as "talk to the guard" or "kiss rat." Ward found time to keep the game going today, changing the name on his account to Quest Attack. For children of the '80s, it's a fun flashback to early adventure games like Zork and its graphical successors like King's Quest, all of which required you to carefully type out each command. Check out the first two days of Quest Attack below, then be sure to follow Ward on Twitter to stay up to date.

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ABC Renews ‘The Bachelor,’ ‘Shark Tank,’ ‘Funniest Home Videos’

May 9, 2014  |  Variety  |  No Comments

ABC has given another rose to “The Bachelor,” taking the reality dating competition show with a strong Twitter following into its 19th season. The network has also renewed “Shark Tank” for a sixth season and will be taking “America’s Funniest Home Videos” for a whopping 25th season. More details to come.

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Twitter Fans Make DirecTV’s New ‘Get Rid of Cable’ Ad One of the Bleakest Yet

April 29, 2014  |  Media Week  |  No Comments

When you leave people to their own devices, they tend to get nihilistic. When they get nihilistic, they make darkly comic scripts for DirecTV. Case in point: the satellite-TV company's Twitter-sourced fable—created in the style of Grey's long-running "Cable Effects" campaign—of what happens if you don’t cut the cord. The satellite giant asked its fans to contribute a story line to the campaign by tweeting one-liners with the hashtag #GetRidofCable. The company then selected the best ideas and made a cohesive, disturbing story—read like a storybook in the video below—of getting addicted to cheese during lab experiments, going back in time and undoing your own birth ...

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How I Met Your Mother Finale Soars

April 1, 2014  |  Media Week  |  No Comments

Pop quiz: In the series finale of CBS’ How I Met Your Mother , the titular mom is revealed to be: a) a MacGuffin b) a red herring c) the Yellow [Umbrella] King d) a nice, limpid-eyed dead lady e) a burlap sack full of hissing eels Boy oh boy, did Craig Thomas and Carter Bays ever piss off Twitter last night. The creators of the popular sitcom, which for nine seasons chronicled the romantic foibles of five high-functioning alcoholics , threw fans a bit of an ontological curveball with the one-hour series finale. In doing so, Thomas and Bays opened themselves, and their show, up to a whole lot of this kind of thing . Leaving aside the question of whether the HIMYM writers owed loyal viewers the ending they apparently thought they deserved—SPOILER ALERT: no one in this life owes you anything , you poopy-pants crybabies, and certainly not the people who bring you free, over-the-air television—the finale certainly out-delivered where it mattered most. According to Nielsen fast national data, the one-hour HIMYM finale was watched by 12.9 million viewers and delivered a princely 5.3 among adults 18-49, making it the show’s all-time highest-rated episode. The HIMYM finale put up big numbers across the board, serving up a series-high 5.8 rating among the 18-34 set while matching its best 25-54 delivery with a 5.4.

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A Recent History of the Heckler’s Veto

March 29, 2014  |  Media Week  |  No Comments

The television world has weathered quite a few controversies in the last several months, all of which have one disturbing thing in common: they are fomented and sustained by people who are hurt, saddened or otherwise aggrieved and they think that gives them the right to demand that an offending television program cease production. At the risk of being blunt, I don't think this is a trend that should excite or please anyone who is serious about art or entertainment or indeed, the use of words and/or images to communicate, and the trend seems to transcend traditional liberal/conservative divisions (isn't it nice when people come together?). Following are a few examples. This weekend, we had

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After Chasing Jimmy Fallon On Twitter, Ford Strikes Ad Pact With ‘Tonight’

March 29, 2014  |  Variety  |  No Comments

Ford Motor Co. won a heated contest among Detroit’s top automakers to get “Tonight” host Jimmy Fallon to buy one of their trucks, and may have done so through an ad pact with NBCUniversal. Automakers including Ford, General Motors, Chrysler Group’s Ram Trucks and even Nissan have lit up Twitter since March 5 after Fallon... Read more

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MTV Gets Social With Teen Wolf Memorial Site

March 18, 2014  |  Media Week  |  No Comments

Back in the day, Scott Howard was an undersized point guard with a bad outside hook shot and a self-professed egg allergy. For reasons that are never fully explained in the 1985 film, Teen Wolf, the 5’ 3” Everyman ( Michael J. Fox ) is transformed into a basketball prodigy when his familial lycanthropy kicks in, presumably at the onset of puberty. (This makes no sense. Air Bud aside, dogs suck at basketball.) Flash forward 30 years [!], and Scott’s surname is now McCall, and instead of roundball, he devotes himself to the sport of kings and New England meatheads, lacrosse. MTV’s Teen Wolf is a lot darker as well—whereas at the end of the theatrical, Scott Howard realizes that his true love is his buddy Lisa “Boof” Marconi , the furry 21st Century incarnation has much worse luck with girls. In fact [SPOILER ALERT], Scott’s ex, Allison Argent , is not only descended from a long line of werewolf hunters, but she’s also, like, totally dead. Having taken a sword blade in the midsection, Allison (Crystal Reed) dies in the arms of her lax bro beau, which is where the story really takes off. Immediately after the credits rolled in Season 3’s second-to-last installment, MTV went live with the community site, TeenWolfMemorial.com . Visitors to the site are greeted with the trappings of Neo Goth grief, including a blank headstone, a spray of fresh-cut white roses and some dark, loamy topsoil. Click through to continue to the “memorial” and there’s the wonkily photoshopped Teen Wolf cast, moodily huddled around a grave marker that is already growing mossy around the edges. (Beacon Hills is hella damp, yo.) Carved into the stone above Allison’s name is a French phrase that translates to “We protect those who cannot protect themselves,” which essentially served as the Argents’ motto and raison d’

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China Online Giants Head for IPOs in New York

March 16, 2014  |  Variety  |  No Comments

HONG KONG – China’s online giants Alibaba and Sina Weibo are both setting a course for share flotations on stock markets in the U.S. Both companies have significant relations with the media and entertainment sectors. Alibaba, an e-commerce behemoth with revenues bigger than Ebay and Amazon combined, has significant interests in online payment and cloud... Read more

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