Posts Tagged ‘the-original’

Ads on Instagram Stories Are Now Available With Objectives Besides Reach

May 25, 2017  |  Media Week  |  No Comments

Instagram launched immersive, full-screen ads on Instagram Stories in January, making them available to all advertisers in March. On Thursday, the Facebook-owned photo- and video-sharing network said in a blog post that it is moving beyond the original objective that the ad units launched with--reach--and adding four new objectives: video views, traffic, conversions and mobile...

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The Budweiser Frogs Are Back, With New Friends and a New Favorite Beer

May 5, 2017  |  Media Week  |  No Comments

This week, one of the most iconic alcohol campaigns in advertising history is rising from the swamp after more than 20 years, as AB InBev has brought back its Budweiser frogs ... for sister brand Bud Light's U.K. debut. Among the original trio of "Bud," "Weis" and "Er" from the 1995 Super Bowl ad, it...

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Five Storytelling Innovators to Watch

Five Storytelling Innovators to Watch

April 17, 2017  |  Blog  |  No Comments

How do you tell a great story when you only have 8 seconds? How do you tell a story through a new medium only early adopters understand so far? How do you tell a good story across platforms? These are some of the tricky questions that brands are tackling in the digital age - here are the brands who are answering them. Deep Focus Deep Focus is an award-winning global digitally led creative agency, and one of the industry’s leading voices and provocateurs on digital media. At the core of Deep Focus’ strategy is collaboration - figuring out the future of emerging

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David Lynch Says He Won’t Direct the ‘Twin Peaks’ Revival

April 5, 2015  |  Variety  |  No Comments

David Lynch, who co-created the original “Twin Peaks” and was set to direct the upcoming Showtime revival, has left the project, he announced via Twitter on Sunday. The filmmaker also said the project “may still be very much alive” at the premium cabler. “Dear Twitter Friends, Showtime did not pull the plug on ‘Twin Peaks,'”... Read more

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Lynyrd Skynyrd Drummer Bob Burns Dies in Car Crash at 64

April 4, 2015  |  Variety  |  No Comments

Bob Burns, the original drummer and a founding member of the rock band Lynyrd Skynyrd, died in a car crash in Georgia. He was 64. According to the Associated Press, Burns’ vehicle veered off-road near Cartersville just before midnight on Friday, striking a mailbox and a tree. He was not wearing a seatbelt and was... Read more

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‘Selma,’ ‘Theory of Everything,’ ‘Mr. Turner’ Excluded From WGA Awards

December 2, 2014  |  Variety  |  No Comments

The Writers Guild of America has excluded nearly a dozen high-profile scripts, including “Selma,” “Mr. Turner” and “The Theory of Everything,” from guild awards. The exclusions emerged Tuesday as the WGA sent out ballots to its members, with 60 eligible scripts in the original category and 48 in the adapted classification. The guild’s restrictions are... Read more

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Polly Bergen, ‘Cape Fear’ Actress, Dies at 84

September 20, 2014  |  Variety  |  No Comments

Actress and singer Polly Bergen, who’s best known for her role in the original “Cape Fear” opposite Gregory Peck, died at her home in Connecticut on Saturday. She was 84. Bergen had battled emphysema in the late 1990s. “It is with great sadness that we announce the passing of legendary actress and long-time friend and... Read more

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5 Things You Didn’t Know About Taylor Swift in ‘The Giver’

August 15, 2014  |  Variety  |  No Comments

“The Giver” — based on the 1993 Lois Lowry young adult novel — hasn’t been well reviewed, but at least there’s a silver lining to this parable about a dystopian future society. It comes in the form (as most happy things do) of Taylor Swift, who appears in a brief cameo as the original chosen... Read more

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‘Star Trek 3′ Will Stay True to Original Franchise, Go Into ‘Deep Space’

June 28, 2014  |  Variety  |  No Comments

“Star Trek 3″ will boldly go where no man has gone before. Director Roberto Orci promises that the latest installment of the rebooted franchise will stay true to its roots as it heads back to deep space. “In this movie, they are closer than they are to the original series characters that you have ever... Read more

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’300: Rise of an Empire’ Sees $16 Million Friday With Sturdy Overseas B.O.

March 8, 2014  |  Variety  |  No Comments

Epic action sequel “300: Rise of an Empire” is getting off to a solid start with $16 million domestic for Friday, including $3.3 million in latenight grosses Thursday. Weekend totals should end up at a sturdy $40 million-$45 million, though substantially less than the original pic’s nearly $71 million weekend in 2007. Overseas is also... Read more

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