Posts Tagged ‘television’

Stephen King Goes to Hulu

September 22, 2014  |  Media Week  |  No Comments

Well, Craig Erwich has been saying since he started at Hulu that he wanted high-end content, so I guess this really shouldn't surprise anyone: the over-the-top network has green-lit a new series from J.J. Abrams' Bad Robot that's based on Stephen King's time-traveling historical thriller, 11/22/63/ It's about a guy who returns to the swingin' sixties to stop the Kennedy assassination. The show will air in nine, hour-long episodes on the streaming service and is being distributed by Warner Brothers Television Distribution, the company Erwich just left. Executive producer Bridget Carpenter, who most recently wrote Sundance's underrated The Red Road, will handle the lead writing chores for the series, and King, Abrams, Carpenter and frequent Abrams producer Bryan Burk—who's also on board to produce the new Star Wars movie—will exec produce. The book is one of King's more successful recent efforts. It follows a high school English teacher who finds a portal to the late 1950's and decides that the best way to use his newfound power is to stop the murder of JFK. The plot has plenty of twists and the time-travel craziness resolves in an unusual way. So, it's a logical green light for both Abrams and Hulu, which needs big-ticket shows to compete with powerhouse subscription service Netflix and its Emmy-snatching originals. King, in a statement, said,

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LL Cool J’s Guilty Pleasure Is Watching Mob Wives’ Catfights

September 22, 2014  |  Media Week  |  No Comments

Specs Who LL Cool J Age 46 Claim to fame Grammy Award- winning rapper and star of NCIS: Los Angeles (Season 6 premieres Monday, Sept. 29 on CBS) Base New York What’s the first information you consume in the morning? I look at all the trending topics everywhere, but I also like to maybe read something from a book before I consume information. I like to start my day off by sharpening my mind. What are your go-to social media platforms? I love Twitter and Instagram . I use Facebook a little bit too, but those are the main ones. What does your Twitter handle, GOAT., stand for? It stands for Greatest of All Time. It’s my nickname in the hip-hop world. I had an album in 2000 called G.O.A.T., and now I have another album that’s going to be released called G.O.A.T. 2. Who do you follow? I follow fans and friends. I think it’s important to follow both. I know that some celebrities and artists are a little bit more exclusive in who they follow, but I like to know what the people are talking about, not just my famous or influential friends. Apple or Android? Android.

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The CW’s New Shows, From Best to … Second Best

September 20, 2014  |  Media Week  |  No Comments

The CW is not a large network. Co-owned by CBS and Warner Bros., its target viewers are the teens and twentysomethings who play Minecraft, watch Netflix, work at odd hours or attend school, and so its lineup doesn't rate as highly in the 18-49 demo as the other four.

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The Voice Inks Three-Season Sponsorship With Nissan

September 18, 2014  |  Media Week  |  No Comments

When NBC’s The Voice comes back on air Monday with new celebrity judges Pharrell Williams

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Bryan Cranston Acts Out Baseball’s Greatest Moments in Fantastic Ad For the Postseason

September 17, 2014  |  Media Week  |  No Comments

As the Baltimore Orioles became the first Major League Baseball team to clinch a division last night, baseball fans, fairweather and hardcore alike, are gearing up for the most exciting time of year—the postseason.

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The New Shows on Fox, Rated From Best to Worst

September 17, 2014  |  Media Week  |  No Comments

Continuing our week-long rundown of broadcast TV's latest and greatest offerings, we now look to Fox. And Fox is in some trouble. The network lost a huge chunk of its audience last season due primarily to aging product (looking at you, American Idol), and then the powers that be gave programming head Kevin Reilly the heave-ho before the ad sales division had a chance to shift all the inventory in their new slate. That's kind of a shame, because it's a slate with some serious cojones, even if nothing is a total slam dunk. There are five new fall series on Fox, one of which (Utopia) has already begun life— ish —with three nontraditional dramas and a traditional sitcom getting ready to go in the next few weeks. It's worth noting my analysis below (as with my take on ABC's lineup ) is based on each series' pilot, and shows often change in their later episodes.

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ABC’s New Fall Shows, From Best to Worst

September 16, 2014  |  Media Week  |  No Comments

Between now and Friday, we'll

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Fox’s Maria Bartiromo Follows Everyone From Matt Damon to Matt Drudge on Twitter

September 16, 2014  |  Media Week  |  No Comments

Specs Who Maria Bartiromo Claim to fame:

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4 Things Marketers Should Know About This Season of Dancing with the Stars

September 15, 2014  |  Media Week  |  No Comments

By David Schwab, managing director of Octagon First Call Entering its 19th season tonight, ABC's Dancing with the Stars features a new judge (former pro dancer turned actress Julianne Hough), a large crop of new pros, and of course, a brand new cast. As marketers tune in this season, here are four things to keep top of mind throughout this cycle. • Contestants to Watch At first glance, season 19's most interesting name seems to be Bethany Mota, a YouTube star with a massive millennial fan base. She may not be a household name now, but her star has risen quickly as one of the faces of YouTube's national ad campaign, and she recently landed the cover of Seventeen magazine. DWTS will help boost her profile from computer screen to mainstream. We expect beauty, young fashion and technology brands to be playing close attention to her

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Stand Up to Cancer Tops Nielsen’s TV Tweet Chart

September 13, 2014  |  Media Week  |  No Comments

A telethon that raised $109 million dollars to help fight cancer has topped Nielsen’s Twitter TV ratings for the first week of September. The Stand Up to Cancer (@SU2C) event featured top tier performers like The Who and the Dave Matthews Band

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