Posts Tagged ‘street’

Time Warner Sale: CEO Incentives Could Inspire Troublesome Megadeals

July 22, 2014  |  Variety  |  No Comments

The prospect of 21st Century Fox acquiring Time Warner has Wall Street and Hollywood bracing for a wave of mergers and acquisitions to hit the media sector. Conventional wisdom holds that entertainment conglomerates must bulk up to counter the size of tech giants like Google and the pending combinations of Comcast/Time Warner Cable and AT&T/DirecTV.... Read more

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ABC Taps New Programming Sales Chief

July 11, 2014  |  Media Week  |  No Comments

ABC has hired Mike Dean as its new vp, programmatic and data-driven sales, The Wall Street Journal reports . Dean joins the Disney-owned network from ad tech firm Videology, where he was vp, media platform sales and solutions. Before Videology, Dean served as director, publisher services at Vibrant Media and business development manager - Bing for Microsoft. "Mike has a wealth of experience in digital and new media sales," said Pooja Midha, senior vice president of digital ad sales, in a statement. "We are very happy that he will lead the ABC sales team as we continue to lead the way in finding innovative solutions for all of our clients." The move comes following ABC's announcment at its upfront in May that it will be teaming up with video ad firm FreeWheel in launching a programmatic video effort. That move was seen largely as a reaction to Comcast's purchase of FreeWheel, which, according to The Wall Street Journal, caused media executives to voice "concerns privately that Comcast...is gaining too much clout in the growing digital TV business."

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Guillermo del Toro Teases ‘Pacific Rim 2′: ‘Some New Jaegers, Lot of New Kaiju’

July 5, 2014  |  Variety  |  No Comments

It looks like “Pacific Rim 2″ may explore the concepts of the Drift (a process pilots undergo before synchronizing with the Jaeger) and the portal more in depth than the first pic. In an interview with the Wall Street Journal, director Guillermo del Toro teased that the two films are standalones that are part of... Read more

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Media Stocks on Upswing as Dow Tops 17K for First Time

July 3, 2014  |  Variety  |  No Comments

Major media congloms rode the enthusiasm on Wall Street Thursday as the Dow Jones Industrial Average topped 17,000 for the first time, propelled by a better-than-expected jobs report for June. The Dow passed the 17,000 benchmark within an hour after trading began Thursday after opening at 16,979. The latest report on employment from the Bureau... Read more

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Box Office: ‘Think Like a Man Too’ Dominating With $34 Million Opening

June 21, 2014  |  Variety  |  No Comments

Kevin Hart has struck box office gold once again. Hart’s “Think Like a Man 2” opened Stateside to $12.2 million on Friday and is on track to gross $34 million this weekend. The Sony/Screen Gem comedy edged out newcomer “Jersey Boys” and last weekend’s sparring sequels, “22 Jump Street” and “How to Train Your Dragon... Read more

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‘Sesame Street,’ ‘Ellen DeGeneres’ Lead Daytime Emmy Creative Arts Winners (FULL LIST)

June 21, 2014  |  Variety  |  No Comments

“Sesame Street” and “The Ellen DeGeneres Show” led the field on Friday in the Creative Arts portion of the 41st annual Daytime Emmy Awards. The PBS mainstay (pictured) grabbed six awards during the presentation of craft and technical awards at the Westin Bonaventure hotel in downtown L.A. “Ellen DeGeneres” took five trophies. “Sesame Street’s” wins... Read more

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’22 Jump Street’ Box Office Haul Shows Power of Female Crowds

June 15, 2014  |  Variety  |  No Comments

“22 Jump Street” was a broad comedy in the best way possible, playing equally well with males and females. The Jonah Hill and Channing Tatum vehicle burst onto the Father’s Day box office scene with a superb $60 million debut; a figure that was sliced up evenly between the genders. It’s another example of the... Read more

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Report: Univision Holds Potential Sale Talks With CBS, Time Warner

June 13, 2014  |  Variety  |  No Comments

Univision held preliminary talks with CBS and Time Warner over a potential sale, according to a report from the Wall Street Journal. The U.S.-based Spanish-language broadcaster is said to be seeking at least $20 billion for the sale. That’s far more than the $13.7 billion a group of investors led by Haim Saban paid for... Read more

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Upfronts 2014: Why ‘C7′ Won’t Become TV’s Standard This Year (And Maybe Even Next)

June 3, 2014  |  Variety  |  No Comments

Does all of Madison Avenue believe in the value of TV viewers who see commercials up to a week after their initial run date, or is that interest found only in a few houses on the street? Answering that question is crucial if TV networks are to wring more dollars from “C7,” a measure that... Read more

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Networks Will Write Discounted C7 Deals, but Not Everyone’s Biting

June 2, 2014  |  Media Week  |  No Comments

Even with Kevin Reilly out at the News Corp broadcaster and ratings declines from an aging American Idol, Fox has managed to score a serious deal: GroupM, arguably the biggest media agency network, is buying C7 guarantees. GroupM didn't respond immediately to requests for comment, but one of the networks is said to be dangling a 3 percent pricing discount in front of agencies that will agree to C7 guarantees. It hasn't even been that long since the networks started selling C3—the shift to C7 is something buyers have long resisted, given the length of time it takes to process the data and the need for immediate returns on ads such as movie trailers. With C7 guarantees, you may see that your ad was delivered, but if your ad was delivered on unskippable VOD on Tuesday and your movie opened on Friday, it's probably not a great feeling to shell out cash for that delivery. And GroupM does represent Paramount Pictures among many other big-name clients including Unilever and AT&T. It's a gamble (and probably not a gamble the media agency is taking on all of its clients), but it's one head buyer Rino Scanzoni has said he's comfortable with as recently as three weeks ago. "It all comes down to economics," Scanzoni told the Wall Street Journal . "Clients are obviously getting that audience when people play back their programs post-three days; if they’re not fast-forwarding the commercials, that exposure exists. Ultimately I do see the business going onto a C7 metric because as we try to drive the business to a cross-platform metric, you probably need a longer time frame than the C3 window to optimize that. We will eventually be going there. It’s a matter of working out the economics initially to make the transition one that’s acceptable to both sides." So let the message go forth: The economics are acceptable at the moment

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