Posts Tagged ‘online’

Whoopi Goldberg Has Limits on Where She Takes Her Smartphone Calls

April 4, 2014  |  Media Week  |  No Comments

Specs Who Whoopi Goldberg Age 58 Accomplishments Oscar, Grammy, Emmy and Tony award-winning actress; co-host of ABC’s The View; star of the Lifetime original movie A Day Late and a Dollar Short (premieres Saturday, April 19 at 8 p.m.) Base New York What’s the first information you consume in the morning? The first information I consume in the morning is, “Who do I need to respond to?” and then the news. I turn everything off at 7 o’clock [p.m.], so I don’t answer any emails until the morning. People get really insane with the emails—if you really need me, call me, but don’t email me 50 times and then expect that I’m going to respond instantaneously. I don’t take my gadgets into the bathroom with me! You know how many people do that? And you’re talking to them and then you hear a flush in the background and it’s like, “Wow! I don’t think I needed to know that!” How do you get your news briefings for The View? We all bring stuff that we found or thought of, and [the producers] also give us a packet. The five of us sit together and whittle it down. We don’t talk about everything to death in the makeup room, but everybody has their point of view. And then we start taping, and it’s all ad-lib, baby! You’re on Twitter—what are your other go-to social media platforms?

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Tribune Digital Ventures Acquires TV by the Numbers

April 3, 2014  |  Media Week  |  No Comments

Tribune Digital Ventures bought ratings resource TV by the Numbers for an undisclosed sum and hopes to parlay its information into additional revenue streams.

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Former TV News Stars Are Finding a Second Life Online

March 31, 2014  |  Media Week  |  No Comments

Far from hearing crickets after streaming into the Internet abyss, former TV news talent are unearthing a flourishing market online. In mid-March, Katie Couric interviewed former New York Mayor Michael Bloomberg, the former CBS Evening News anchor’s first assignment as global news anchor for Yahoo . And Cenk Uygur’s The Young Turks Network last week introduced a 30-minute version of its live YouTube newscast and a weekly entertainment program called Pop Trigger on Hulu and Hulu Plus. It’s the first deal the liberal-leaning outfit inked since being canceled by Current TV after its sale to Al Jazeera last summer . Its new digital home is prime turf for TYT’s 18-34 demo. “Our flagship show is already bigger online,” Uygur said. “Why would I need to go back into the format where I would get less views?” Online news outlets know that longevity and shareability beat breaking news. That can include stretching a viral video into an entire segment. “It’s not just who watches that night—it’s have you created a show or a good segment that people are going to watch over time?” said Jon Housman, CEO of Ora.TV, the home of Larry King Now. An added benefit: It is ridiculously cheap to produce, as Forrester Research vp James McQuivey pointed out. While TV news operations sweat cash sending reporters to Afghanistan, Web news sites can do video chats with interviewees for a fraction of the cost. Their success online doesn’t mean that if given the chance, online news anchors wouldn’t come crawling back to television. Even as he promises to never abandon his online followers, even Uygur isn’t fully closing the book on cable

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Allstate’s Marketing Boss Talks Up ‘March Mayhem’

March 25, 2014  |  Media Week  |  No Comments

From the now-ubiquitous Good Hands field goal net program to the increasingly chaotic pratfalls of anarchic pitchman Dean Winters, Allstate’s Pam Hollander, senior director of integrated marketing communications, has developed some of the most highly visible marketing activations in sports. On the first big day of the NCAA Men’s Division I Basketball Championship , the Syracuse alum plots out the Xs and Os of the insurance giant’s busy March. This is Allstate’s third year as an NCAA corporate partner. What kind of activations can we expect to see from you in and around March Madness ? Things are going to evolve with our “March Mayhem” positioning, let’s put it that way. Consumers can expect to hear from Mayhem, especially on this, the day of all days, when the inevitable bracket busting begins. So it’s a full-court press on the TV front?

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Robert Rodriguez Has a Prime Outlet for His Guilty Pleasures

March 21, 2014  |  Media Week  |  No Comments

Specs Who Robert Rodriguez Age 45 Accomplishments Filmmaker (From Dusk Till Dawn, Spy Kids and the upcoming Sin City: A Dame to Kill For); founder/chairman of El Rey network ; creator of From Dusk Till Dawn: The Series (Tuesdays 9/8c) Base Austin, Texas What’s the first information you consume in the morning? The first thing I do when I wake up is I check my to-do list. As far as outside-world stuff, I try not to look at any of that until midday or later. Sometimes I’ll check Deadline and Ain’t It Cool and Indiewire for entertainment stuff. I saw that you just did a Reddit Ask Me Anything. How did that go? It was great! I got some really good questions.

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Trophy Wife Star Albert Tsai Spends His Free Time Reading Harry Potter Books

March 17, 2014  |  Media Week  |  No Comments

Specs Who Albert Tsai Age 9 Accomplishments Stars as Bert on ABC’s Trophy Wife (Tuesdays at 9:30/8:30c) Base Los Angeles I’ve read that you take all of your classes online. What’s that like? Yeah, I’m homeschooled. When I’m on set, there’s a studio teacher who helps me with my work. I like it, but I’m not that used to staring at a computer all day for school. What are your favorite subjects? My favorite subjects are history, geography and science. My school only does California history, so we’ve learned about the Gold Rush and Spanish colonization. Other than school stuff, what do you use your computer for? There’s this website I like called BrainPOP . It has a lot of educational videos, and there are different games based on the videos. I also like to watch the Disney Channel on YouTube.

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Suits Star Patrick J. Adams Obsesses Over Instagram

March 5, 2014  |  Media Week  |  No Comments

Specs Who

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Production Companies Can Influence TV Networks

February 18, 2014  |  Media Week  |  No Comments

Good news! Fox’s kicky comedy New Girl is now on Netflix and Hulu . Bad news! If you want to catch up, it’s time to get cable. Like many of its peers, Fox has adopted the “trailing five” model for its big shows on Hulu, notably the Zooey Deschanel vehicle (past seasons of which recently debuted on Netflix). Briefly, that means that if you want to catch up on New Girl from the beginning, you need to subscribe to a cable/satellite/telco TV service in order to watch every episode—otherwise, you can only access the most recent five episodes on a nonauthenticated service (eight for The Simpsons). Neither the networks nor producers wanted to talk on the record about this, but the ideal setup is mostly gleaned from historical data. “The Turner networks, a few months ago, acknowledged that making kids’ content available to Netflix maybe hurt their ratings,” said Brian Wieser, senior research analyst with Pivotal. Yet serialized dramas frequently gain viewership with a large digital presence—Breaking Bad, for example, got a major helping hand from Netflix. But production companies and the networks aren’t always going to agree on terms for digital rights. Serial sci-fi drama Almost Human, for example, is produced by Warner Bros. Television, though it’s broadcast on Fox—WBTV only makes five episodes available at a time. Revolution—another Warner Bros. show—trails five as well. It’s hard to imagine these shows wouldn’t benefit from a greater digital presence, but the value proposition for Hulu is strong, too.

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This Real Housewives of Beverly Hills Star Is Convinced Social Media Is Ruining Our Lives

February 14, 2014  |  Media Week  |  No Comments

Specs Who Brandi Glanville Age 41 Accomplishments Star of Bravo’s The Real Housewives of Beverly Hills; author (her new book, Drinking and Dating: P.S. Social Media Is Ruining Romance, will be released Feb. 11) Base Los Angeles What’s the first information you consume in the morning? I guess it would be the weather. Later, I listen to the news on the radio—always very kid-friendly news because I drive my kids to school in the mornings. We also listen to Kiss FM, Ryan Seacrest .

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Who Needs the Super Bowl? Apple Debuts Ad Online Filmed on iPhones to Commemorate Mac’s 1984 Launch (VIDEO)

February 3, 2014  |  Variety  |  No Comments

Apple launched the first Macintosh computer on Jan. 24, 1984, after grabbing the world’s attention two days earlier with its iconic Super Bowl ad directed by Ridley Scott evoking the dystopian world of George Orwell’s “1984.” Thirty years later, Apple shunned buying a spot in the Big Game — and instead, on Monday, it released... Read more

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