Posts Tagged ‘online’

These Films, Books and TV Shows Ruled Tumblr’s Sponsored Entertainment Posts in 2014

December 17, 2014  |  Media Week  |  No Comments

It's the end of the year, and Tumblr is recapping its top branded entertainment posts of 2014. With the average desktop user spending 14 minutes per visit in October, according to comScore, it's clear why leading entertainment companies are advertising on the Yahoo-owned microblogging site.

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Winners of Adweek’s 2014 Hot List Are Revealed

December 8, 2014  |  Media Week  |  No Comments

What a year in media. Prime-time's drama queen Shonda Rhimes—plus literally anything HBO did—kept us from cutting the cord. Netflix, Instagram and Minecraft continued to dominate our digital lives, while apps like Uber, Tinder and Kik achieved must-have status. Jack Ma—who led his e-commerce behemoth, China's Alibaba, to a $25 billion IPO—earned his place as our Media Visionary for 2014. Print, yet again, proved that it is as relevant as ever, with a nearly 150-year-old magazine, fashion icon Harper’s Bazaar, trucking out its fattest issue ever and earning the title Magazine of the Year. This, as the inescapable Kim Kardashian broke the Internet not once but twice after appearing on the covers of Vogue, then Paper.

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Sony Bosses’ Alleged Salaries Leak Online Amid Hacking Fallout

December 2, 2014  |  Variety  |  No Comments

A spreadsheet listing the alleged salaries of 17 top paid executives of Sony Pictures Entertainment was leaked and portions were published on Monday on the website Fusion, in the latest fallout from a hacking attack last week that is now being investigated by the FBI. Among those listed were studio leaders Michael Lynton, CEO of SPE, and... Read more

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‘Homesman’ Online Leak Unlikely to Impact Sales

November 17, 2014  |  Variety  |  No Comments

Illegal copies of “The Homesman” have been circulating across the Internet since September, but the studios behind the Western think that piracy won’t ruin the film’s chances at the box office. “I seriously doubt there was an effect on ‘The Homesman,’” wrote Howard Cohen, president of Roadside Attractions, in an email. “The audience is significantly... Read more

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The Academy Is Ready for Its Closeup

November 17, 2014  |  Media Week  |  No Comments

Mickey Mouse, Ronald McDonald, the Geico gecko, Mr. Clean—brand icons so embedded in the global mind-set that babies can recognize them before they can even speak. And then there’s Oscar, that distinguished little gold man honoring achievement in film, presented by the Academy of Motion Picture Arts and Sciences since 1929. So why would the Academy, of all things, find it necessary to undertake a consumer- facing marketing and branding overhaul? Surely no member-based organization (with the possible exception of the United Nations) gets more exposure than the Academy. The annual Oscar ceremony endures as one of the most popular televised events in the world and that rare thing for advertisers: a chance to reach tens of millions of people in one shot. And yet, the nearly 7,000-member Academy has remained a largely inscrutable body, steeped in secrecy much like those sealed envelopes it’s famous for—and it’s been a mystery not only to the public at large but even within the Hollywood community. As Craig Zadan—a producer of the Academy Awards show who has belonged to the organization since 1991, and producer of films like Chicago and Hairspray—says, “All those years, I didn’t know anything about the Academy other than the Oscars—and I was a member.” The Costume Exhibit, Presented in association with the Victoria and Albert Museum in London, the show features more than 150 pieces from films like Shakespeare in Love, The Wizard of Oz and Star Wars.

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For Gotham’s Ben McKenzie, No Gadget Beats a Good Traffic App Or a Nice Scotch

November 10, 2014  |  Media Week  |  No Comments

Specs Who

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BBC to Launch ‘Doctor Who’ Online Game for Children

October 20, 2014  |  Variety  |  No Comments

LONDON — U.K. public broadcaster the BBC is to launch “The Doctor and the Dalek,” an online game voiced by “Doctor Who” star Peter Capaldi. The game sees the Doctor thrown into a dangerous quest in an unlikely alliance with a Dalek, one of his most devious of enemies, in a stand-alone story from Phil... Read more

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Infographic: The Evolution of TV Over the Last 20 Years

October 10, 2014  |  Media Week  |  No Comments

While the storytelling medium of a television show may not have changed much, the way people tune in to their favorite programs has. Just 20 years ago, the patent for the first Internet-connected TV was filed in France. This year, more than 110 million U.S. adults watch a digital program using a connected TV. "Over the span of just 20 years, the experience of watching TV and the business of advertising on TV have changed significantly," Videology CEO Scott Ferber said. "This year,

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Larry King Has Done Over 60,000 Interviews, but This Is the One He Really Wants

October 2, 2014  |  Media Week  |  No Comments

Larry King's career stretches back nearly six decades, ranging from his early days as a radio broadcaster in Florida to 25 years at the helm of Larry King Live on CNN. He interviewed a staggering 60,000 people before retiring in 2010. But that retirement would be short lived.

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FCC Wants Some Online Providers to be Treated as Cable Operators

September 30, 2014  |  Variety  |  No Comments

The FCC is drawing up rules that would ensure that certain online video providers would be treated the same as cable and satellite operators, a move that could open up the multichannel marketplace to a whole new source of competition, an FCC official said on Monday. Such a move would give the burgeoning sector of... Read more

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