Posts Tagged ‘media’

‘Midnight Rider’ Accident Still Evoking Safety Concerns

June 7, 2014  |  Variety  |  No Comments

The Feb. 20 accident that killed second camera assistant Sarah Jones on the “Midnight Rider” set continues to impact producing four months later. “After that incident, I can’t tell you how many crew people called me,” said Ellen Schwartz of Black Label Media at  on Saturday’s “How Many Wrongs Make It Right” panel at the... Read more

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Networks Are Writing Discounted C7 Deals, But Not Everyone’s Biting

June 2, 2014  |  Media Week  |  No Comments

Even with Kevin Reilly out at the News Corp broadcaster and ratings declines from an aging American Idol, Fox has managed to score a serious deal: GroupM, arguably the biggest media agency network, is buying C7 guarantees. GroupM didn't respond immediately to requests for comment, but one of the networks is said to be dangling a 3 percent pricing discount in front of agencies that will agree to C7 guarantees. It hasn't even been that long since the networks started selling C3—the shift to C7 is something buyers have long resisted, given the length of time it takes to process the data and the need for immediate returns on ads such as movie trailers. With C7 guarantees, you may see that your ad was delivered, but if your ad was delivered on unskippable VOD on Tuesday and your movie opened on Friday, it's probably not a great feeling to shell out cash for that delivery. And GroupM does represent Paramount Pictures among many, many other big-name clients including Unilever and AT&T.

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What Hollywood Can Learn From the Jill Abramson Controversy

May 29, 2014  |  Variety  |  No Comments

The evisceration of Jill Abramson as executive editor of the New York Times earlier this month has sparked spirited debate across the media landscape. Does a sexist double standard still exist in the world of top management? Do some male executives pursue a style of aggressive management behavior that would not be tolerated from women?... Read more

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Listening to Beyoncé? Facebook Has an Ad for You

May 21, 2014  |  Media Week  |  No Comments

You've long suspected that Facebook was listening to you—now we know it definitely will be. With your permission, of course. The social network will serve ads to users based on a Shazam-style feature that picks up via the microphones on devices with Facebook's app installed—watching Breaking Bad? Check out this ad for the new drama on AMC. Listening to OutKast? Try Ludacris. "You can imagine how it could be helpful if you posted you were listening to a Beyonc

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FCC Approves Plan to Auction Off Broadcast Airwaves

May 15, 2014  |  Variety  |  No Comments

As protests swirled over FCC proposals to establish rules of the road for the Internet, the commission on Thursday approved a plan that also promises to have a huge impact on the media landscape: the auctioning of broadcast airwaves for wireless use. The auction, scheduled to place in 2015, is meant to respond to the... Read more

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Digital Startups Are Teaching the Big Guys Some Lessons

April 29, 2014  |  Media Week  |  No Comments

Scott Cohen spent his career working for media conglomerates, including a stint as executive editor for the digital arm of the New York Daily News. But after hearing about Vocativ ’s ability to use analytical methods to hunt for little-seen stories lurking in the Internet’s long tail, Cohen was willing to chance a new career at an Internet-native startup. “What appealed to me was not only the ability to build something from scratch with really smart people but to be obviously on the cutting edge of digital,” explains Vocativ’s CEO. He’s not the only old-media character lured by the siren call of the digital world. Many traditional TV outlets are striking partnerships with young digital upstarts. In late February, Vocativ announced a multimillion-dollar, multiyear partnership with MSNBC . Select videos produced by the Web organization appear on Ronan Farrow Daily, with an option to expand its content across NBCU News Group’s properties.

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Marketers Must Embrace the Transition Into the Post-Television World

April 28, 2014  |  Media Week  |  No Comments

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Marketers Must Embrace the Transition Into the Post-Television World

April 28, 2014  |  Media Week  |  No Comments

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‘House of Cards’ to Continue Filming in Maryland

April 26, 2014  |  Variety  |  No Comments

Following an intense months-long standoff between producers and state officials, “House of Cards” production will remain in Maryland, after all. The show’s production company Media Rights Capital has reached an agreement with the state government to receive $11.5 million in tax incentives and grants of the $15 million rebate it sought to keep the Netflix... Read more

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CANNES: European Film Promotion Unveils 24 Participants

April 23, 2014  |  Variety  |  No Comments

LONDON — Twenty-four up-and-coming European producers have been selected to take part in European Film Promotion’s networking platform Producers on the Move at the Cannes Film Festival. The event, which runs May 17-19, aims to help the producers work together to push forward projects. The program receives coin from the European Union’s Media Program and... Read more

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