Posts Tagged ‘internet’

Twitch, HBO Partner to Promote ‘Silicon Valley’

April 3, 2015  |  Media Week  |  No Comments

Silicon Valley is hoping it can get tech and video game nerds to unite, with a little help from streaming video platform Twitch . To promote the second season of the HBO comedy series—which will debut on April 12— the stars of Silicon Valley will livestream a Q&A for the Twitch community and debut an exclusive clip from an upcoming episode. (And, of course, they'll be playing video games with Twitch's live programming director and host Jon Carnage during the program.) To introduce new viewers to the series and jog the memory of fans, the platform will also livestream the show's pilot episode, marking the first time a network has done so on the platform. "There is an authentic connection between Silicon Valley and the Twitch audience, and this unique event is a great way to build upon that," Sabrina Caluori, HBO vice president, digital and social media, said in a release. "Twitch offers a unique opportunity to provide exclusive content and a highly social experience to this influential community." The idea of Silicon Valley coming to Twitch isn't that far of a stretch, considering actor Thomas Middleditch (who plays main star Richard Hendricks on the show) already is a streamer on the site. But, more importantly, it shows that Twitch can be used for different marketing techniques besides traditional pre-roll and banner ads. And it highlights its livestreaming capabilities, which have garnered buzz thanks to the releases of Periscope and Meerkat . More than 1.5 million broadcasters use Twitch to share content, and it gets over 100 million unique viewers a month. The platform recently made headlines when Amazon purchased it

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Ian Harding Loves Connecting With Fans Online—Until They Show Up at His House

March 31, 2015  |  Media Week  |  No Comments

Specs Age 28 Claim to fame Stars as Ezra Fitz on ABC Family's Pretty Little Liars; five-time Teen Choice Awards winner Base Los Angeles Twitter @IANMHARDING What's the first information you consume in the morning? I wake up, I'll meditate, and then I'll read something. I try to wake up 45 minutes prior to actually needing to do anything just so I can have that moment. What's been on your morning reading list lately? I just finished this book called Sweet Tooth by Ian McEwan. Another book I read was A Billion Wicked Thoughts, which was about the study of human desire based on Internet searches for pornographic content. It was pretty eye-opening. And sometimes a little too much to be reading in the morning. Tell us about your social media habits

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CNN Launches on Apple TV

March 25, 2015  |  Variety  |  No Comments

Turner Broadcasting’s CNN has made its Internet network service, CNNgo, available on Apple TV set-tops. CNNgo — which requires a subscription to a participating pay-TV partner — provides access to the news cabler’s live TV feed and on-demand shows. Those include CNN originals “Anthony Bourdain Parts Unknown,” “Finding Jesus,” Mike Rowe’s “Somebody’s Gotta Do It,” “Morgan Spurlock:... Read more

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Web TV Players Turn Up the Heat on Cable Providers

March 18, 2015  |  Media Week  |  No Comments

Just over two months ago, Dish unveiled Sling TV at the Consumer Electronics Show. It was a big deal: the service offers premium cable channels like AMC, Adult Swim and the 400 lb. gorilla of cable networks, ESPN, and at $30 a month, live. Its slogan? "Take back TV." Monday, news that Apple is planning a similar creation leaked to The Wall Street Journal—indeed, the service is set to include every broadcaster except NBC (and thus none of NBC's sister networks, either) and several cable channels, and to run between $30 and $40 a month. A few days earlier, Sony announced that its own TV service, revealed at last year's CES, was literally ready for primetime—it, too, will have broadcast networks (only ABC was still holding out) and several cable players involved, including Viacom, which owns all-important Nickelodeon. Sony's similar Vue service went live today

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Yahoo Bets on TV-Style Comedies to Grow Its Video Business

March 18, 2015  |  Variety  |  No Comments

The seeds of Yahoo’s St. Patrick’s Day premiere of season six of “Community” were planted when CEO Marissa Mayer made a critical decision in January 2014 about the future of the Internet media company’s video biz. Mayer, on the job for 18 months after leaving Google, had just fired chief operating officer Henrique de Castro, whose... Read more

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Sohu to Launch ‘Saturday Night Live China’

March 3, 2015  |  Variety  |  No Comments

Chinese Internet giant buys format rights, plans localized show

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The Big Bang Theory’s Kunal Nayyar Talks Hip-Hop, Nerd Culture and Hosting The Late Late Show

February 25, 2015  |  Media Week  |  No Comments

Specs Who Kunal Nayyar Age 33 Claim to fame Stars as Raj on The Big Bang Theory (Thursdays, 8 p.m. on CBS); guest host of CBS' The Late Late Show from Feb. 25-27 Base Los Angeles Twitter @kunalnayyar What's the first information you consume in the morning? The first thing I do when I wake up is go on Twitter because that's where I get all my news. I follow MSNBC Breaking News, BBC World, Times of India, CNN, HLN, Al Jazeera, ESPN News. Do you follow other actors or comedians on Twitter? I don't follow a lot of comedians on Twitter, to be honest. I try to keep my feed focused on news. I do follow some people on Instagram, like The Fat Jew , who I think is really hilarious. But I mainly follow puppy stuff, like The Dogist, cute puppies, animal videos, things like that. You're guest hosting three episodes of The Late Late Show this week. Did Craig Ferguson give you any advice to help you prepare? The last time I was on Ferguson—I was one of the last guests he had—I told him that I was going to guest host the show and asked him, "What advice do you have?" And he said, "Don't do it even if they want you to." I had no idea what that means! But I think what he was trying to say was just trust your instincts no matter what everybody tells you to do. Do you watch a lot of late-night TV? I love most talk shows, to be honest. I watch Jimmy Kimmel and Jimmy Fallon and Craig Ferguson, and I love watching Ellen on daytime TV

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The Simpsons App Is Finally Using the Best Aspect Ratio Ever

February 13, 2015  |  Media Week  |  No Comments

Good news, nerds—and we mean really serious, committed, supreme-o nerds: The Simpsons is now available in its original 4:3 aspect ratio on FXX's Simpsons World streaming app. Revered Simpsons showrunner Al Jean announced the switchover on Twitter late Thursday: . @thesimpsons #EverySimpsonsEver The most important tweet I can make: 4:3 available on simpsons world! Seasons 1-7 now, rest soon thx FXX! — Al Jean (@AlJean) February 13, 2015 If you're wondering why anyone cares about this sort of thing, hearken to the distant past of last August, when furious Simpsons obsessives clogged the Internet with missives protesting the vandalism of numerous visual gags that didn't play when the show's beloved early seasons were crammed into the now-ubiquitous letterbox format. (To be fair, that "Sneed's Feed & Seed, Formerly Chuck's" sign—which was eventually preserved by some American hero in a Fox editing suite—is a true classic. Google it if you don't get it right away.) No one cares about that sort of thing more than the creators of the show, to whom detail is absolutely everything, so now the series is "fixed," at least partly. Here's hoping they make it through the rest of the 4:3 seasons. And that they make the Simpsons World app available without a cable subscription. To professionalism!

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House of Cards Shows Up on Netflix for a Hot Second and the Company’s Tweets Are Great

February 11, 2015  |  Media Week  |  No Comments

That was fast: the third season of Netflix's semi-Shakespearean government drama House of Cards momentarily showed up online for long enough to freak out the entire Internet, but the company is in damage-control (read: joke-making) mode. It's a mode they're good at. This is Washington. There's always a leak. All 13 episodes will launch February 27. — House of Cards (@HouseofCards) February 11, 2015 The company said an internal bug caused the full third season of the show to appear on the streaming service; props to The Verge for catching the error—if you want to spoil yourself ever-so-slightly, you can check out their post here . House of Cards writer Beau Willimon got his licks in, too: Well folks, when Frank Underwood wants to tease...he doesn't fuck around. @HouseofCards @netflix pic.twitter.com/L97jujrWOa — Beau Willimon (@BeauWillimon) February 11, 2015 All in all, this probably amounts to a great marketing... happenstance, since it wasn't really a stunt or a planned change. It's one of those weird opportunities that requires companies with an upcoming product to think on their feet. Mission accomplished, guys. The show was up for "at least 25 minutes," according to CNBC; it's back down now. You have to wait two more weeks for Frank & Co. to begin the back-stabbing extravaganza. And also to reread Richard III , not to put too fine a point on it.

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With Support From Yahoo, Community Now Looks to Go Beyond ‘6 Seasons and a Movie’

January 14, 2015  |  Media Week  |  No Comments

Community has managed to cheat death more times than Jason Voorhees . This year, the cult sitcom pulled off its most improbable comeback yet: after NBC's cancellation, finding a home not on Hulu (where its studio, Sony, already had a digital syndication deal ), but Yahoo Screen. The show's sixth season will debut on the streaming service March 17, with a two-episode premiere, and additional episodes following each Tuesday after that. But the Yahoo deal barely came together, creator Dan Harmon said at the Television Critics Association's winter press tour. It was finalized June 30, with Harmon getting the news just hours before his cast's contracts were set to expire . "It was very last minute," recalled Harmon, who admitted not knowing why talks with Hulu collapsed . The Yahoo Screen version of Community will be free but ad-supported. "The

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