Posts Tagged ‘international’

Fearless Girl’s Dominating Run at Cannes Ends With 4 Grand Prix and 18 Total Lions

June 24, 2017  |  Media Week  |  No Comments

CANNES, France--It's official: Fearless Girl is one of the most highly honored campaigns in the history of the Cannes Lion International Festival of Creativity. The Wall Street statue, created by agency McCann New York for State Street Global Advisors as a way to encourage more companies to put women in leadership, today won its fourth...

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The 8 Stages to Snapchat’s Extremely Buzzy 3-Year Ride at Cannes

June 24, 2017  |  Media Week  |  No Comments

The Snapchat-branded Ferris wheel at this year's Cannes Lions International Festival of Creativity is quite appropriate, as it's been a wild ride for the messaging app at the past three editions of the gathering in France. Snapchat founder and CEO Evan Spiegel took Cannes by storm in 2015, at the ripe young age of 25,...

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The 8 Stages to Snapchat’s Extremely Buzzy 3-Year Ride at Cannes

June 24, 2017  |  Media Week  |  No Comments

The Snapchat-branded Ferris wheel at this year's Cannes Lions International Festival of Creativity is quite appropriate, as it's been a wild ride for the messaging app at the past three editions of the gathering in France. Snapchat founder and CEO Evan Spiegel took Cannes by storm in 2015, at the ripe young age of 25,...

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Advertisers Can Now Deliver Mocked-Up Ads Directly via Facebook Creative Hub

June 19, 2017  |  Media Week  |  No Comments

Facebook introduced its Facebook Creative Hub at last year's Cannes Lions International Festival of Creativity, and the social network used the 2017 edition of Cannes Lions to roll out two new features for it. The social network said in a Facebook for Business post that it is testing new tools to enable advertisers to optimize...

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As a Cannes Juror, Here’s the Kind of Work I’ll Be Looking to Honor and Learn From

June 16, 2017  |  Media Week  |  No Comments

Creativity thrives and flourishes where there is freedom within constraints. Some of the best work awarded at the Cannes Lions International Festival of Creativity last year sought to innovate the system by hacking it. As president of the Cyber Lions jury, I was delighted by work that tested the boundaries of existing media channels and...

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Facebook Is Teaming Up With Relief Organizations to Create Disaster Maps Following Natural Disasters

June 7, 2017  |  Media Week  |  No Comments

Facebook announced Wednesday that it teamed up with UNICEF, the International Federation of the Red Cross and Red Crescent Societies, the World Food Programme and other organizations to create disaster maps that use aggregated, deidentified Facebook data when natural disasters strike. Public policy research manager Molly Jackman said in a Newsroom post that the social...

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7-Year-Old Texas Girl Strikes a Magnificent ‘Rosie the Riveter’ Pose

May 13, 2017  |  Media Week  |  No Comments

The bulletin put out by the International Association of Machinists and Aerospace Workers is not typically a publication cited at annual magazine cover awards. But thanks to the Spring/Summer 2017 issue, that could soon change. That's 7-year-old Corpus Christi, Texas elementary school student Isabella Rose Alviar. The photo was taken not for the magazine but...

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International Women’s Day, St. Patrick’s Day Join NCAA Tournament as Facebook Hot Topics for March

April 11, 2017  |  Media Week  |  No Comments

Not surprisingly, March Madness was a Hot Topic on Facebook in March, and the 2016-17 NCAA Men's Division I Basketball Championship tournament was joined by International Women's Day and St. Patrick's Day. The same topics performed strongly on Instagram last month and, for younger males, they were joined by entertainment and gaming topics including Wolverine,...

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There Were More Than 400 Million Facebook Interactions for International Women’s Day

March 9, 2017  |  Media Week  |  No Comments

Some 160 million Facebook users were responsible for more than 400 million posts, likes and comments related to International Women's Day Wednesday. The social network said in an email to Social Pro Daily that 64 percent of its International Women's Day activity came from women, with 36 percent coming from men, and the countries with...

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This Agency Dropped an App on International Women’s Day That Detects When Men Interrupt Women

March 8, 2017  |  Media Week  |  No Comments

BETC Sao Paulo has created an app that counts the number of times a woman is interrupted by a man (or anyone really). Woman Interrupted launched today in celebration of International Women's Day and is available for download on Apple's app store. The agency created the app after coming across a 2014 George Washington University...

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