Posts Tagged ‘facebook’

Anheuser-Busch Website Roils Smaller Craft Brewery

May 10, 2017  |  Media Week  |  No Comments

It didn't take long for The Beer Necessities, a handsome new website underwritten by Anheuser-Busch's division The High End, to upset the hops cart. Via a May 3 Facebook post, Beachwood Brewing, a company headquartered in Long Beach, Calif., admitted that they should have done better research before agreeing to be interviewed by a writer...

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Easter and Baseball Were Among the Facebook, Instagram Hot Topics for April

May 9, 2017  |  Media Week  |  No Comments

Easter was a Hot Topic on Facebook and Instagram in April, particularly among older women, and other holidays drew attention as well: Good Friday, Palm Sunday, Earth Day and April Fools' Day. The start of the Major League Baseball season also heated up Facebook and Instagram last month, among both men and women, with teams...

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Facebook Ads Manager Plays Nice With Excel

May 5, 2017  |  Media Week  |  No Comments

Advertisers who complained that it takes way too long to export information from multiple Facebook accounts in Ads Manager into Excel worksheets can now take a deep breath. Facebook Friday released Facebook Ads Manager for Excel, an add-in for the Microsoft Office spreadsheet program that speeds the process of exporting data and campaign reporting. The...

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Snapchat and Facebook Live Will Be in NBC Sports’ Stable for the Kentucky Derby

May 5, 2017  |  Media Week  |  No Comments

Snapchat and Facebook will be humming along to My Old Kentucky Home during NBC Sports' presentation of the 143rd Kentucky Derby Saturday. Snapchat will host a Live Story from Churchill Downs Saturday, allowing users of the messaging application to post from the racetrack or from their own viewing parties, and NBC said it will incorporate...

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Here’s How to Tag Pages on Facebook

May 2, 2017  |  Media Week  |  No Comments

Did you know you can tag Facebook pages in your Facebook posts? If you've yet to try this feature yourself, our guide will show you how to tag pages in your posts in the Facebook application. Note: These screenshots were captured in the Facebook app on iOS. Step 1: Tap the News Feed button in...

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Sports Illustrated, Yahoo Sports Tap Facebook Live for NFL Draft Coverage

April 27, 2017  |  Media Week  |  No Comments

The first round of the 2017 National Football League Draft kicks off Thursday night, and Sports Illustrated and Yahoo Sports will provide coverage of all 32 picks via Facebook Live. In addition, Twitter held its own mock draft, using data on players most-mentioned in tweets discussing given teams and the draft to predict all 32...

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Facebook and Google Are Testing Tools to Fight Fake News

April 25, 2017  |  Media Week  |  No Comments

In order to help users see different perspectives in terms of news and opinions, Facebook has begun testing a feature to show users a variety of articles before they click on one to read. Today, the social network announced it's trying a new way to show Related Articles, which have traditionally only appeared after a...

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Developers See Endless Possibilities and Pitfalls With Social VR After Testing Facebook Spaces

April 21, 2017  |  Media Week  |  No Comments

While Facebook's VR world might seem at first glance as gimmicky and depressing (which it likely is if you have too much fun and ditch all your real friends), F8 attendees who stood in long lines to try Spaces said they were impressed with the product. At its annual F8 developers conference this week in...

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Could Google and Facebook’s Challengers Steal Away Ad Budgets by Working Together on Metrics?

April 20, 2017  |  Media Week  |  No Comments

In an Adweek magazine feature story this week about Facebook's and Google's metrics issues, Treasure Data CMO Kiyoto Tamura offered what seemed like a novel idea. What if Twitter, Snapchat and Pinterest worked together--perhaps with either the Advertising Research Foundation or the Interactive Advertising Bureau at their side--to establish common ad metrics? "I almost feel...

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Facebook Is Promoting Circle Time for Developers

April 19, 2017  |  Media Week  |  No Comments

Facebook is encouraging collaboration by its developer community with its launch of Developer Circles From Facebook at its F8 developers conference in San Jose, Calif., Tuesday. The program is open to developers worldwide and free to join, and each Developer Circle is led by members of the local community and has its own dedicated Facebook...

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