Posts Tagged ‘digital’

Home Video Declines in Q1 Despite Digital Movie Sales Growth Spurt

April 29, 2014  |  Variety  |  No Comments

The home entertainment industry has good news and bad news to share with the latest quarterly release of consumer spending totals from DEG: The Digital Entertainment Group. The good news: The first quarter of 2014 was marked by strong growth in digital revenues, with consumer spending on electronic sellthrough (EST) up 43% from the first... Read more

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Digital-Video Ad Spending to Keep Eating into TV Budgets: Survey

April 28, 2014  |  Variety  |  No Comments

Ad bucks will continue to flow away from TV and into online-video: 67% of Madison Avenue execs who expect 2014 advertising budgets for digital video to increase say a portion of that funding will be reallocated from television spending, according to a new survey. Advertisers anticipate spending 17% more on digital video in 2014 compared with 2012, IAB’s survey found. But what’s... Read more

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Chelsea Handler in Talks with Netflix for Show

April 28, 2014  |  Variety  |  No Comments

Latenight comedienne Chelsea Handler may be leaving her perch on cable TV to bring a show to Netflix. Handler has reached a deal with the subscription-video service, with the format yet to be determined, the New York Post reported. A source familiar with the talks corroborated the Post story, and said that Handler’s pact with Netflix is... Read more

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Xbox Successfully Digs Up ‘E.T. the Extra-Terrestrial’ Video Game in New Mexico

April 27, 2014  |  Variety  |  No Comments

The game may have been made by Atari, but Microsoft’s Xbox Entertainment Studios successfully dug up what many consider the worst video game ever made, “E.T. the Extra-Terrestrial,” in a New Mexico landfill. The game’s cartridges were found in Alamogordo on Saturday, as part of an attempt to discover whether a long-standing urban myth that... Read more

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Time Warner Cable Will Market Startup’s Fan TV as Alternative to Its Own Set-Tops

April 22, 2014  |  Variety  |  No Comments

Hate your cable set-top? Time Warner Cable will soon be suggesting customers to go out and buy a cool new $99 device that provides access to live TV and Internet-streaming services — with a sleek new menu that outshines TW Cable’s own guide. Fanhattan’s Fan TV, to be available either next month or in June, will let Time Warner... Read more

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Michael Grindon to Head Worldwide TV Distribution Unit for Legendary

April 21, 2014  |  Variety  |  No Comments

Former Sony Pictures TV exec Michael Grindon is heading to Legendary TV to oversee a new worldwide TV distribution unit. Grindon will work with Legendary TV and Digital prexy Bruce Rosenblum in building out the company’s small screen business. The hiring of Grindon, who spent more than 15 years as president of Sony Pictures TV... Read more

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Watch Netflix’s Trailer for ‘Orange Is the New Black’ Season 2 (VIDEO)

April 17, 2014  |  Variety  |  No Comments

Netflix has released the official trailer for the second season of “Orange Is the New Black,” which premieres Friday, June 6, with all 13 episodes available worldwide on the streaming service. Series brings back the inmates of Litchfield women’s prison, starring Taylor Schilling as Piper Chapman, a 30-something woman serving a 15-month sentence after being... Read more

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MSNBC Airing 15-Second Daily News Video

April 14, 2014  |  Media Week  |  No Comments

Now you have no excuse to not have time for the news. MSNBC announced they will be airing 15-second pieces produced by Now This News as part of a series called 15 Seconds to Truth. “MSNBC viewers want honest and informed perspectives that explore the often overlooked angles of important stories,” Phil Griffin, president of MSNBC, said in a statement. “With this new series, we aim to continue delivering that unique vantage point in a visually gripping way, on-air and on mobile and social platforms.” One story will be featured daily, mostly focused on topics that may appeal to a younger audience. It will be used as a bumper in or out of commercial breaks, and the videos will also be shared on both companies various social channels. For example, the inaugural clip on Monday used its time to explain a little more about

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7 Stats That Spell Trouble for TV and Online Video Ads

April 14, 2014  |  Media Week  |  No Comments

Nothing beats video advertising for engaging consumers, forging emotional connections and building brand awareness. Unfortunately, the two major delivery vehicles for video ads face enormous, intractable problems due to attrition, cultural changes and flat-out fraud. Any advertiser that sinks significant money into TV and online video ads faces an uncomfortable truth: That a significant and growing percentage of dollars spent in those mediums is wasted. “ The New Reality of Digital Video Advertising ,”

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MipTV: Chipotle And Piro Discuss The Making And Future Of ‘Farmed And Dangerous’

April 12, 2014  |  Variety  |  No Comments

PARIS– MipTV turned the spotlight on U.S. food chain Chipotle, which fully-financed “Farmed and Dangerous,” the Hulu comedy show toplining Ray Wise as Buck Marshall, a cynical spin doctor navigating the industrial agriculture world. Chipotle earned MipTV’s Brand of the Year award for pushing the envelop with “Farmed,” a smartly-written and well-polished half-hour show which... Read more

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