Posts Tagged ‘digital’

Singapore Courts Order Internet Firms to Disclose Downloaders’ Identities

April 8, 2015  |  Variety  |  No Comments

Dallas Buyers Club LLC prevails over ISPs in another jurisdiction.

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Michelle Phan Plans to Reach Beyond YouTube With Icon Network

April 7, 2015  |  Media Week  |  No Comments

Digital superstar Michelle Phan , who's dominated the online beauty space and made her presence known offline with

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AOL Launches ‘2 Point Lead’ Satirical Daily Sports Series

April 6, 2015  |  Variety  |  No Comments

AOL is set to debut “2 Point Lead,” an original sports-comedy series aimed at millennial audiences, hosted by stand-up comedian Yannis Pappas. Pappas, a native of Brooklyn, was featured in his own Comedy Central special and is former co-host of MSG’s sports-fan show “The Bracket.” He’s also known for his online characters Mr. Panos and... Read more

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Roku Adds Voice Search, Enhances ‘Unbiased’ Movie and TV Search Tools

April 6, 2015  |  Variety  |  No Comments

Roku has revamped its trademark Internet-video devices, adding voice search to its top-tier Roku 3 model and expanding its ability to search for movies and TV shows across multiple streaming services. With the upgrades, Roku aims to keep an edge on rivals including Apple TV, Google Chromecast and Amazon Fire TV. Roku took a dig at its bigger competitors with... Read more

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Twitter’s Periscope and Meerkat Invade Theaters, But Movie Biz Not Too Worried

April 4, 2015  |  Variety  |  No Comments

Theatergoers are already using Twitter’s Periscope and Meerkat live-streaming video apps, which have launched in the past few weeks, to broadcast movies directly from cinemas — including this weekend’s blockbuster, “Furious 7.” However, studios apparently aren’t overly concerned that box office will be hurt by the shaky, handheld live streams on Periscope and Meerkat, which may include only a... Read more

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Infographic: What Digital Stats Can Tell Us About Mad Men, Game of Thrones and Daredevil

April 3, 2015  |  Media Week  |  No Comments

Between 1 million and 2 million people will watch the return of Mad Men on Sunday night, but based on digital buzz, it seems only die-hard fans and not newcomers will be tuning in. Digital research from publisher and social media agency Moviepilot predicts that showrunner Matthew Weiner's sublime 1960s drama, now in the conclusive second half of its final season, will not break from its core audience and into more living rooms. "In the week leading up to the Season 7, Part I, premiere [in 2014], search volume for Mad Men was approximately 118,000," explained Moviepilot CEO Tobi Bauckhage. "And by Season 7's mid-season finale, [weekly] search dropped to 93,000. What we're seeing now is yet another drop, down to 88,000 searches. It would appear awareness and inquiry around Mad Men has steadily dropped over the past year plus, so another dip in ratings wouldn't come as a surprise." The Season 7 mid-season finale drew an audience of 1.9 million viewers . Bauckhage's company dug deep into social, search and video data to give marketers an idea of how much buzz—or lack of buzz—April TV premieres are getting. Check out what it learned about Mad Men, Game of Thrones and Daredevil's digital performance in the stats and infographic below. Mad Men On Twitter, the AMC drama has been picking up speed heading into Sunday's premiere, with an average of 2,000 tweets a day. That skyrocketed to 14,300 tweets on March 24, after news broke that leading man Jon Hamm had checked out of rehab, per Moviepilot. According to the Los Angeles-based company, search is the most predictive digital metric of TV viewership for people 35 and older. A week before the season premiere, Mad Men's Google performance looked only decent, with roughly 88,000 searches. Moviepilot's research also showed that Mad Men is weak on YouTube, where clips and trailers for the upcoming season barely eclipsed 1 million views as of April 1. "And while other factors certainly contribute, the substantial decline in premiere and finale ratings for Mad Men over the past two years largely reflect those social metrics," said Bauckhage. "Interesting that a show about savvy marketing has—at least to some degree—missed the boat on the social media revolution." Game of Thrones This HBO juggernaut is, not surprisingly, a social media phenomenon, with 14.5 million likes and more than 62 million views on Facebook for its various clips, as of this week. Mad Men and Daredevil combined for less than 3 million likes and 7 million views. And there were 380,000 tweets about GoT in the final week of March, per Moviepilot. That's pretty phenomenal when you consider that the much-hyped film, Furious 7, which premieres today, amassed 247,000 tweets during a week in mid-March, according to the company. Daredevil How will the first season of Marvel's Daredevil go when it debuts on April 10? Well, it appears that may largely depend on men—the Netflix show's Facebook audience is 98 percent male, with about 153,000 fans.

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China’s Alibaba Signs Music Deal With BMG

March 31, 2015  |  Variety  |  No Comments

Music rights giant BMG has struck a “wide-ranging distribution deal” in China with e-commerce giant Alibaba.

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CNN Launches on Apple TV

March 25, 2015  |  Variety  |  No Comments

Turner Broadcasting’s CNN has made its Internet network service, CNNgo, available on Apple TV set-tops. CNNgo — which requires a subscription to a participating pay-TV partner — provides access to the news cabler’s live TV feed and on-demand shows. Those include CNN originals “Anthony Bourdain Parts Unknown,” “Finding Jesus,” Mike Rowe’s “Somebody’s Gotta Do It,” “Morgan Spurlock:... Read more

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Netflix Launch In Australia Gets Qualified Welcome From Producers Organization

March 23, 2015  |  Variety  |  No Comments

Online video service undercuts local incumbents. Producers' association wants Netflix to contribute to local industry.

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Andy Cohen Creating His Own SiriusXM Channel

March 17, 2015  |  Variety  |  No Comments

Fans who can’t get enough of watching Andy Cohen will now get a chance to listen to him too. Bravo’s omnipresent producer and latenight host has announced he will executive produce Radio Andy, a SiriusXM channel that features entertainment he has personally curated. Naturally, Cohen will also host a weekly radio show exclusively on the... Read more

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