The Business: Media, Entertainment, Marketing & Tech Highlights

US Airways Tweet Teaches 5 Social Media Lessons

US Airways Tweet Teaches 5 Social Media Lessons

04/17/2014 • Whether the recent US Airways tweet left you  amused, disgusted, or a little of both, the good news is that there are some lessons you

Why Context Matters

Why Context Matters

04/17/2014 • Context is usually good. According to Hunter Walk, it's even better when used in "who to follow" suggestions on sites like Twitter. Apparently, Twitter's recommendations are

Tips on Email Marketing

Tips on Email Marketing

04/16/2014 • If you plan to market your business through email, you can benefit from some tips offered by a recent LinkedIn post. First, you should make sure

The Effects of Measuring the Wrong Metrics

The Effects of Measuring the Wrong Metrics

04/16/2014 • Lots of content creators get paid based on how many page views they bring in. But according to a GigaOM post, this might not be

Facebook Considers Adding Payment Service

Facebook Considers Adding Payment Service

04/15/2014 • Facebook is joining the club of companies that want to get into the business of online payments. PandoDaily reported that Facebook's latest venture could be

LiketoKnow.It Lets You Shop While You Browse Instagram

LiketoKnow.It Lets You Shop While You Browse Instagram

04/15/2014 • If you love both Instagram and online shopping, you'll want to check out LiketoKnow.it. As the Pinetop Group explains, it's a way to monetize the

Google Discourages Excessive Linking

Google Discourages Excessive Linking

04/14/2014 • Up until recently, including links on your website was encouraged. But according to Search Engine Land, Google and even the government have started scrutinizing the

Effective Networking Requires You To Be Helpful

Effective Networking Requires You To Be Helpful

04/14/2014 • If you want to begin networking a little more, you should start by asking people you meet how you can help them. A LinkedIn post

Brands Use National Sibling Day to Engage with Audiences

Brands Use National Sibling Day to Engage with Audiences

04/11/2014 • Did you post a picture on social media with your siblings for National Sibling Day yesterday? If you did, you're not alone. Not only did