February 20, 2011  |  Uncategorized  |  No Comments

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Apple TV or Apple TV?

February 9, 2011  |  Blog, Uncategorized  |  No Comments

Is Apple's $4 billion investment for television components a move to guarantee components for its existing products or is it the first sign that Apple my be creating its own branded television?  That's the big question that analysts are trying to answer based on the revelation that Apple is "not only buying displays ahead of time, it's helping build the factories that make them".  If Apple is actually moving towards its own television, it would have an array of options to differentiate its product, ranging from apps and better software to their most

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Release of The Daily Finally Happens

The Daily
February 8, 2011  |  Blog, Uncategorized  |  No Comments

Even though there are doubts as to whether consumers will pay for content online, Rupert Murdoch is reportedly spending $30 million to launch the first iPad "newspaper", "The Daily".  With a free, two-week trial and a $.99 weekly subscription cost, many other publishers will be watching "The Daily" to determine if they should follow suit with tablet newspapers.  Click here for 7 interesting facts about "The Daily's" launch. http://www.thewrap.com/media/column-post/seven-things-you-need-know-about-daily-rupert-murdoch-launches-it-24377

Can Social Media Change the Film Marketing Game? Kevin Smith Thinks So

January 31, 2011  |  Blog, Uncategorized  |  No Comments

Has social media reached a point where a filmmaker can successfully release a movie without using the traditional distribution channels? That's one of the questions that filmmaker Kevin Smith will attempt to answer with the release of Red State, his latest film. Made for $4 million, Smith did not want to go the traditional route of auctioning the film to a studio that would, in turn, pump tens of millions of dollars into advertising the film, thus making it harder for the film to turn a profit. So instead Smith announced at Sundance that he plans on

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November 11, 2010  |  Uncategorized  |  No Comments

This is just a sample content.

Hello world!

November 4, 2010  |  Uncategorized  |  No Comments

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!