Lauren Drell, Branded Content Editor, Mashable

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August 1, 2013  |  TMA13  |  No Comments

Lauren Drell is the Branded Content Editor at Mashable, where she manages advertiser-supported content campaigns and writes and edits custom content. Lauren holds a B.A. from the University of Pennsylvania and an M.S.J. from Northwestern University’s Medill School of Journalism. She is a member of and Brick Society, and her personal interests include Instagramming @FranklinPup, grading NYC's cupcakes and spotting typos for Spelchekt.

Adam Berger, Creative Strategist at Facebook

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March 20, 2013  |  Engage, TMA13  |  No Comments

Adam is a passionate brand marketer, who brings this background to his Creative Strategist role at Facebook. Most notably, he co-developed and executed Facebook Publishing Garage, a intensive three-day client/agency work session that transforms the way brands leverage News Feed to drive business objectives. He has also worked on client projects for Coca-Cola, Pepsi, Heineken, Diageo, Capital One, Citibank, and more. Prior to Facebook  Adam spent 5 years in brand management at Unilever, working across the men's personal care portfolio. Most recently he championed Degree Men's move into social content production with and multiple Bear Grylls webisodes. Prior to that

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