Ross Hoffman

Ross Hoffman

Ross Hoffman, Director of Brand Strategy As the Director of Twitter's Brand Strategy team in the US, Ross focuses on the identification and execution of strategic partnerships and creative solutions with the world's top marketers. Prior to Twitter, Ross held business development positions at Google/YouTube, acquiring content and overseeing YouTube's live streaming strategy. He began his career in the William Morris Agency mailroom, ultimately joining their corporate consulting department, advising Fortune 500 companies on their branded entertainment and marketing strategies. A native Philadelphian, Ross received a B.S. in Marketing from the University of Maryland Robert H. Smith School of Business, and currently resides

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Join NYC Talks for Our First Networking Event of 2014

Join NYC Talks for Our First Networking Event of 2014

Super Bowl Gathering
January 22, 2014  |  Blog, Engage, Networking, Talk NYC Events  |  No Comments

We are excited to announce our first networking event of 2014! Mark your calendars for January 29th at the Ainsworth and start Super Bowl weekend a little early this year! Come for the free happy hour and to network with New York's top innovators and thought leaders in the digital sphere, and stay to learn more about the Talk NYC ENGAGE: Digital Storytelling Conference in April.

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James Cooper, Editorial Director, Adweek

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September 3, 2013  |  Engage  |  No Comments

Editorial Director Jim Cooper started at Adweek magazines as a reporter at Mediaweek in 1998 and rose to executive editor before shifting over to the same role at the new Adweek in October 2010. Before Mediaweek he was the Programming Editor at Cablevision magazine and a staff writer at Broadcasting & Cable. He graduated from Kenyon College and received a Master’s degree in journalism from Boston University.

Tim Smith, Artistic Director, TOTEM Cirque Du Soleil

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April 9, 2013  |  Engage  |  No Comments

Tim Smith has been an artist and creator throughout the US and Europe for the past 15 years. He has been a collaborative part of six original Broadway companies. These include several Tony Award winning productions - two of which were Grammy Award winning. These productions include Grease (with Rosie O’Donnell), Annie Get Your Gun (starring Bernadette Peters), Dream (a Johnny Mercer Musical), Disney’s AIDA (the Elton John Musical), Sweet Charity (Starring Christina Applegate) and Dirty Rotten Scoundrels. Tim then expanded his experience by developing television and film for Sony Pictures Television. Tim holds a B.S. in Telecommunications – Television & Radio

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Nick Hooker, Creative Director of Content, Framestore

Nick Hooker, Creative Director of Content, Framestore

Nick Hooker Headshot
April 4, 2013  |  Engage  |  No Comments

http://www.framestore.com/ Nick Hooker is Creative Director of Content at Framestore where he's been creating content for, and in partnership with, among others, Penguin, Vice, io9/Gawker. Nick is also a director, creating music videos and content for Vanity Fair, U2 and Grace Jones just to name a few. Previously, Nick worked in film development in London for Working Title, Miramax and Fine Line Features.

Mike Monello, Partner & Chief Creative Office, Campfire

Mike Monello, Partner & Chief Creative Office, Campfire

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April 4, 2013  |  Engage  |  No Comments

Mike has been intimately involved in the creative development of every project that has come through Campfire's doors. From Beta-7 to Frenzied Waters, he's led work that has been awarded top honors at the One Show, Clio, Mixx, ad:Tech, and Addy awards. A vocal force in the world of transmedia storytelling, Mike has spoken at many prestigious events, including Futures of Entertainment at M.I.T. and leading panels at SXSW Interactive. Prior to co-founding Campfire, Mike was a co-creator of The Blair Witch Project – a movie that changed the way marketers approached the Internet. Before that, he worked at the Florida

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Rob Rasmussen, North America Chief Creative Officer, Story Worldwide

Rob Rasmussen, North America Chief Creative Officer, Story Worldwide

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April 4, 2013  |  Engage  |  No Comments

Kristin Frank, Executive Vice President, Connected Content Group for Viacom Music and Logo Group, MTV

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April 4, 2013  |  Engage  |  No Comments

Kristin Frank is General Manager of Digital Media at MTV and VH1 where she creates and implements the vision and strategy for how these two culture defining brands maintain leadership in today’s hyperconnected world.  She is a seasoned media executive and innovator with expertise in cross platform content creation, product development, social media, and distribution. Since stepping into this role in April 2009, she has played a vital part in MTV’s collection of sites earning the top spot as the most visited online music destination with more than 60 million unique visitors each month. Under Kristin’s leadership, MTV and VH1 have

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Lisa Hsia, Executive Vice President of Bravo Digital Media

NBCUniversal Executives - 2012
March 31, 2013  |  Engage  |  No Comments

Lisa Hsia is Executive Vice President of Bravo Digital Media, overseeing Bravo’s digital businesses including BravoTV.com, as well as Bravo’s initiatives in emerging media – mobile, apps, gaming, social TV and multiplatform programming.  During her tenure at Bravo, Hsia built Digital Media into an interactive powerhouse with breakthrough innovations that include Bravo Talk Bubble, the first real-time social TV event to combine Facebook and Twitter with live TV viewing, Bravo Now, the first ever tablet/smart phone co-viewing companion experience and Emmy nominated Last Chance Kitchen, the network’s ambitious transmedia initiative for the Emmy award-winning series “Top Chef.” This cutting edge digital

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Sabrina Caluori, Vice President of Social Media and Performance Marketing for HBO

Sabrina Caluori, Vice President of Social Media and Performance Marketing for HBO

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March 31, 2013  |  Engage  |  No Comments

Sabrina Caluori is vice president, Social Media and Performance Marketing, for Home Box Office, responsible for HBO’s enterprise social media strategy including the execution of social marketing tactics for over 40+ HBO and Cinemax programming properties. She was named to this position in September 2011. An award-winning digital marketer with nearly ten years’ experience in strategy and management, Caluori was responsible for the concept, build and launch of HBO’s innovative Webby award-winning social TV website – HBO Connect. She joined HBO in September 2007 as director, Social Media and Marketing. Prior to HBO, Caluori headed the account team at interactive agency

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