/// BuzzFeed’s New App Gets Serious
You may be used to silly listicles and quizzes from BuzzFeed, but according to Advertising Age, its new app will focus on more serious stories.
The article mentioned that “Most of BuzzFeed’s traffic stems from highly shareable content like lists and quizzes, but it has made an effort to develop a news division, hiring Mr. Smith from Politico in 2011 to act as editor in chief. The company has since hired a number of top journalists, including Chris Hamby, a Pulitzer Prize-winning investigative journalist.”
Will you be using the new app? Learn more about it at Advertising Age.
Image credit: Chris Messina