/// You Can Now Buy the Bug on Adult Swim

May 12, 2014  |  Media Week

One of the things Adult Swim will be selling its advertisers in 2014 is the little company logo in the corner of the screen, which (until now) has simply read “[adult swim],” Variety reports. The network has been getting into a number of nontraditional advertising options recently, notably branded content (a notoriously tricky kind of promotion to do successfully), but the bug seems to fit with the network's try-anything ethos while simultaneously satisfying the advertiser's yen to get as deep into the content as possible, which reaches a much larger-than-average percentage of young men and men of color. And, as always, Adult Swim's new slate of content has plenty of scripted comedy on it: a half-hour series from Robert Smigel (Triumph, the Insult Comic Dog) and Jack McBrayer (30 Rock's Kenneth the Page) featuring Triumph and McBrayer; a live-action/ rotoscoped


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