/// Seek Real Connections, Not Just Likes, on Social Networks
It can be tempting to go after “likes” on social networks. But a recent Forbes article pointed out that “likes” don’t necessarily correlate to profit.
The author explained that it’s more about the connections you can make through social media. For example, you should listen at least as much as you speak via social networks. Once your audience members realize you really are listening, they will feel connected and be more likely to buy your products and services long term.
Go to Forbes to check out 4 other pieces of advice when it comes to social media and your business.
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