Long Form Content vs Short, Frequent Blog Updates

/// Long Form Content vs Short, Frequent Blog Updates

May 6, 2014  |  Blog

Many website owners are always wondering how long their content should be and how often it should be posted. A recent LinkedIn blog presented an answer to this age old question.

Basically, posting long form content once a day is not always the way to go. But posting several super short blog posts with mostly fluff does not always work best, either. The author, Bill Belew, decided to do a study with his students. This is what he found: “Posting quality, bite-sized articles multiple times a day versus once a day produced more than 10 times the organic search results.”

You can read more about this at LinkedIn.

Image credit: Maria Reyes-McDavis

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