/// Ad of the Day: Watching Sex Scenes With Your Parents Is Weird, Says HBO

April 21, 2014  |  Media Week

As someone who once, as a teenager, was watching this George Carlin bit when his parents walked into the room, I can appreciate SS+K's new HBO campaign, aimed at millennials, which rightly attests that some programming is just better consumed without your mom and dad around. Seven new online spots feature awkward family scenes where a pair of hyper-oblivious parents sit down with their young-adult son and daughter to watch some of HBO's notoriously racy shows—among them, Girls and Game of Thrones. It doesn't go that well. Most of the spots involve the family silently watching sex scenes—always a good time, especially when the old folks pipe up with cringe-worthy banter. (Part of the humor here derives from Mom and Dad not actually seeming uncomfortable enough .) All of the ads end with the on-screen line, “Might be a good time for HBO Go,” followed by a voiceover: “HBO Go. The best of HBO on all your favorite devices

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Ad of the Day: Watching Sex Scenes With Your Parents Is Weird, Says HBO


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