/// Ross Hoffman
Ross Hoffman, Director of Brand Strategy
As the Director of Twitter’s Brand Strategy team in the US, Ross focuses on the identification and execution of strategic partnerships and creative solutions with the world’s top marketers. Prior to Twitter, Ross held business development positions at Google/YouTube, acquiring content and overseeing YouTube’s live streaming strategy. He began his career in the William Morris Agency mailroom, ultimately joining their corporate consulting department, advising Fortune 500 companies on their branded entertainment and marketing strategies.
A native Philadelphian, Ross received a B.S. in Marketing from the University of Maryland Robert H. Smith School of Business, and currently resides in San Francisco. You can follow him at @hoff on Twitter.