/// Social Media Buzz: ’300′ Sequel Raises a Huge Army of Social Followers

March 8, 2014  |  Variety

Does digital data offer indicators that can be used to monitor marketing effectiveness and predict box office success even before awareness turns into intent? We analyzed this weekend’s new movies across Facebook, YouTube, Twitter and Google (the methodology behind the numbers is below) over the seven days leading up to their release, when marketing campaigns… Read more


Do Good Better 2014 vertical banner

Leave a Reply