/// Fox Expands Test of Ads, ‘American Idol’ Running Simultaneously

February 19, 2014  |  Variety

Viewers of “American Idol” last night may have had to rub their eyes during certain moments in the program: Were those TV commercials running at the same time as segments from the program? In an expansion of an experiment begun last season, the 21st Century Fox-owned broadcast outlet is running more advertising in “Idol” that… Read more

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