The Sudden Success of Flappy Bird

/// The Sudden Success of Flappy Bird

February 10, 2014  |  Blog

Have you played Flappy Bird? If not, surely you have friends who do, and you’re likely tired of hearing about it! Even so, its extreme popularity within the last two weeks – even though it has been out since May 2013 – makes it intriguing, and that’s why Marketing Land decided to document the rise and fall of this suddenly successful game.

According to the article, Flappy Bird’s creator, Dong Nguyen, pulled the game from the shelves of cyberspace over the weekend. But that won’t stop it from leaving its mark on the world, considering that it topped the iTunes and Google Play charts for early February. Even the creator seems puzzled as to why it suddenly got popular, with its own hashtag – #flapflap.

Read Marketing Land’s article and then let us know what your Flappy Bird experience has been like.

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