/// Broadcasters Hope Midseason Replacements Will Keep Them Afloat

November 25, 2013  |  Media Week

As November sweeps begin to recede in the rearview mirror, the Big Four networks are eager to put some distance between themselves and the first two months of the 2013-14 TV season. While it hasn’t been an unmitigated disaster—ABC, CBS, NBC and Fox can each lay claim to at least one new hit—the vast majority of freshman series have proven to be flops. That said, the embrace of limited series (industry argot for the 13-episode arcs popularized by the cable networks) and an “always on” programming strategy has broadcasters prepared for the worst. So, while a half-dozen new series this season have already been canceled—and another four may as well be—there are plenty of midseason entries ready to plug the gaps. Fourth-place ABC has no fewer than five series lined up for midseason . Buyers are particularly taken with the atmospheric and unsettling serialized drama Resurrection , which joins ABC’s Sunday night lineup March 9. The talk of the upfront, this meditative mystery is also the night’s priciest new series, commanding as much as $142,000 per 30-second spot. Also on deck: Killer Women (Jan.

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Broadcasters Hope Midseason Replacements Will Keep Them Afloat


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