/// Fox Gives Back-Nine Order to Brooklyn Nine-Nine

October 18, 2013  |  Media Week

On the heels of a trio of back-nine orders at CBS , Fox today announced that it has made a full series commitment to its new Monday night sitcom, Brooklyn Nine-Nine. Nine-Nine’s back-nine brings its total order to 22 episodes. “It’s exciting to see that both critics and fans love Brooklyn Nine-Nine as much as we do,” said Fox entertainment chairman Kevin Reilly. “With Andy [Samberg] and Andre [Braugher] out in front of this incredible ensemble, it feels like this show is going to be around for a long time.” Along with the full order, Brooklyn is about to raise its profile significantly. Fox on Friday confirmed that the show will be paired with New Girl in a special hour of comedy that will air immediately after its coverage of Super Bowl XLVIII (Feb. 2). Per Nielsen live-plus-same-day data, Brooklyn Nine-Nine is averaging 4.08 million total viewers and a 1.8 in the 18-49 demo. While C3 data is limited—it takes three weeks to process the currency—Brooklyn in its second week improved 11 percent to a 2.0 upon application of the commercial ratings. Also working in Brooklyn’s favor is its deliveries of high-income viewers . The cop show/workplace comedy hybrid boasts the third highest concentration of consumers with an annual household income of $100,000 and up. Brooklyn is currently building on its 8 p.m. lead-in (Dads) by a factor of 13 percent. The fate of


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