Archive for October, 2013

Red Sox Drive Solid World Series Ratings

October 31, 2013  |  Media Week  |  No Comments

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About Those Google+ User Numbers …

October 31, 2013  |  All Things Digital  |  No Comments

Since its inception, it has been tough to tell just how well Google’s social network, Google+, is doing. Every time Google+ releases a new set of user number statistics, their accuracy and methods are almost immediately called into question . According to information released on Thursday, it seems that skepticism was well warranted. Take Amir Efrati’s Thursday morning story on Google+ , which called into question the 300 million active, “in the stream” user visits Google+ recently claimed it received each month . As Efrati wrote, citing anonymous sources, and Google confirmed to AllThingsD , the “stream” is more broadly defined than one would think. It also means clicking on the little red bell or share icons you see across all of Google’s properties. Quoth Google, in a statement to AllThingsD : “Yes, clicking on the notifications bell does count in our monthly actives metric for the Stream. If you click anywhere which leads to the Stream being loaded and displayed, we count you as viewing the Stream. The Stream is rendered on mobile (Android and iOS), on the Web at plus.google.com, and when you click and open a notification view of the Stream on desktop properties.” To be fair to Google+, yes, you can still reach and use Google+ from all other Google sites. Click the bell when you’re in your Gmail account screen and you’ll indeed be presented with a small, stream-like view of Google+ content. It’s possible that people are sharing from there. And what’s more, competitors like Facebook also define monthly active users fairly broadly.

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Turner and Starcom in Product Placement Partnership

October 31, 2013  |  Media Week  |  No Comments

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Lockerz, Though Not Quite Dead, Raises $9 Million to Shift Focus to New Shopping Site Ador

October 31, 2013  |  All Things Digital  |  No Comments

In the spring, reports surfaced that social commerce and photo-sharing service Lockerz was behind a new shoppable digital magazine called Ador . Now, a new filing with the SEC published online today sheds more light. Lockerz has rebranded its corporate name to Ador, and has raised $9 million of a possible $25 million round, the filing said. Despite the document’s wording, Lockerz.com is still operational. In an interview, Q Shay, who identified himself as Ador’s chief operating officer, said that the company had considered shutting Lockerz.com completely, but that it currently has enough repeat visitors to justify keeping it up and running. At the same time, the vast majority of spending will be invested into Ador.com going forward, not Lockerz, he said. Shay described the funding as a rights offering to its existing shareholders, which have included Kleiner Perkins and DAG Ventures. The Ador site pulls in images of celebrities and models from fashion blogs and then surfaces either the exact clothes and accessories worn in the photos or ones similar to them. Ador users can then click through to the site where the product is sold to purchase the item, with Ador getting a cut through affiliate networks. The service joins a crowded field of startups focused on creating a browsable shopping experience for the digital age. “In our case, we are taking a far different approach and really focusing on a specific audience … those primarily interested in fashion,” said product chief Max Ciccotosto. Shay acknowledged that there were layoffs earlier this year, but said the company has been hiring recently as it readied for Ador’s public launch earlier this month

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Victor Rasuk Joins ‘Fifty Shades of Grey’

October 31, 2013  |  Variety  |  No Comments

“How to Make It in America” star Victor Rasuk has been cast in the Universal and Focus Features adaptation of E.L. James’ “Fifty Shades of Grey.” The thesp will play Jose, Anastasia Steele’s close friend from college and romantic rival of billionaire protagonist Christian Grey. Along with HBO’s “America,” Rasuk is known for roles in... Read more

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Oracle, Google and Red Hat Engineers Ride to the Rescue of Health Care Site

October 31, 2013  |  All Things Digital  |  No Comments

Engineers from at least three major tech companies are said to be helping the federal government with its troubled health insurance website, HealthCare.gov. According to a Bloomberg report , at least three employees on leave from Google, Oracle and Red Hat are stepping in to help get the site up and running nearly a month after its disastrous launch. One of those named is Michael Dickerson, a site reliability engineer at Google. According to his LinkedIn profile , he’s a seven-year veteran of Google who also spent five months working on the Obama campaign during the 2012 election. He’s on leave from Google, according to a person familiar with the situation. A second engineer is Greg Gershman, whose LinkedIn profile lists him as the director of innovation at Mobomo , a Baltimore-based company that has built mobile apps for the U.S. Navy and NASA. He’s a former presidential innovation fellow who spent six months working on Project MyUSA , a site intended to “re-imagine the relationship between citizens and government through technology.” The story didn’t name anyone from Oracle or Red Hat working on the effort, dubbed the “tech surge,” to try to get the site running properly. Stephanie Wonderlick, a spokeswoman for Red Hat, didn’t have any comment. Google had no comment

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Lady Gaga to Host ‘Saturday Night Live’

October 31, 2013  |  Variety  |  No Comments

The rumors are true: Lady Gaga is set to host “Saturday Night Live,” and perform as the musical guest on the latenight program’s Nov. 16 broadcast. Episode will mark Gaga’s third appearance as a musical guest on the NBC show, and first time hosting. Her gig as “SNL’s” host will arrive just days after the... Read more

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Radio Isn’t Going Away

October 31, 2013  |  All Things Digital  |  No Comments

photo credit: Un ragazzo chiamato Bi via photo pin cc A few days ago a column ran in this space — “ Seismic Shifts Remake the Radio Industry ” — written by Paul Goldstein, a consultant for new media companies. While there truly is a seismic shift in perception of broadcast radio and the facts surrounding it, it’s not the one that Goldstein claims, and the facts — and the research — bear that out. Scarborough USA Plus data shows radio has actually increased its reach of adults 18-54, 25-54 and 18-34 over the past five years. Radio accounts for more than 90 percent of almost any demographic segment of the consumer market every week. And many are surprised to discover that radio is the leading source of reach among media entertainment. In one example, two separate — and current — well-respected sources, Scarborough and USA Touchpoints, show that more than 95 percent of the people who used Pandora in the past month also listened to broadcast radio in the past week. The statistics are nearly identical in both sources and extend to other Internet music players in addition to Pandora. USA Touchpoints also shows that while consumers have shifted some of their audio entertainment time, it has been away from CDs and iPods, not radio.

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Tech Veteran Katie Mitic Joins Restoration Hardware Board

October 31, 2013  |  All Things Digital  |  No Comments

Katie Mitic, a veteran of Facebook, Yahoo and Palm who is now CEO of Three Koi Labs, is joining Restoration Hardware’s board of directors , the company announced today. Mitic, who also serves on eBay’s board of directors, joins Restoration Hardware several years into a turnaround effort that has seen it rebrand as RH and move its focus toward higher-end furnishings.

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Netflix Needs Cable, But the Feeling Isn’t Always Mutual

October 31, 2013  |  Variety  |  No Comments

Netflix is banking on getting on cable set-top boxes to hit aggressive growth targets in the next few years — but not every U.S. operator is eager to play ball with a company they view as a rival. On Thursday, Danish broadband operator Waoo announced a deal to add Netflix access to customers’ set-tops. The... Read more

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