/// Live Nation Launches First Web Series, ‘The Rider Challenge,’ with Ford

September 16, 2013  |  Variety

Event producer Live Nation Entertainment and Ford Motor Co. will hit the road this month, launching new reality series “The Rider Challenge.” The series, which marks Live Nation’s first foray into producing original content for the Internet, will enable contestants to live the life of a rock star and get to meet their favorite artists…. Read more



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