/// DirecTV, NFL in Sunday Ticket Talks

August 2, 2013  |  Media Week

DirecTV is in discussions with the National Football League that could determine the fate of the Sunday Ticket franchise. Speaking to investors during DirecTV’s second quarter earnings call, chairman and CEO Michael White said talks with the NFL are ongoing. “We’re always in a dialogue with the NFL about how things are going and how we can continue to improve and build the franchise, and we've had those discussions as well this year,” White said. “We continue to have very constructive discussions with the NFL.” White went on to add that he believed a renewal would be reached before the current contract expires after the 2014 season. “I continue to be optimistic that we’re great partners together and that Sunday Ticket will stay with us for the long haul.” As is the case with most high-profile sports tent poles, price is the deciding factor in the talks. DirecTV pays $1 billion per year for Sunday Ticket, an exclusive out-of-market package that allows viewers to watch nearly every game on the NFL schedule.

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DirecTV, NFL in Sunday Ticket Talks

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