/// Facebook Doled Out $67 Million in Stock for Parse

July 25, 2013  |  All Things Digital


Here’s a hint on how important Facebook sees its platform. On May 10, Facebook handed out two-and-a-half million shares of Class A stock to Parse, an outfit that provides tools and services to mobile developers. At the time, that amount of stock added up to about $67 million. That’s more than a quarter of Facebook’s $221 million in M&A expenditures over the first half of 2013, according to a document filed with the SEC on Thursday. And the full deal could have been for even more, as that $65 million number doesn’t denote any cash or retention payouts. So what’s Parse, and why did Facebook pay so much for the small, 21-employee startup? As I wrote when the acquisition was first announced , the benefit is fairly straightforward: Fold Parse’s tools and services into Facebook’s developer offerings, and devs can better create apps that run smoothly across multiple platforms. If small-time developer outfits don’t have to spend energy maintaining all the back-end stuff and can farm that out to Parse, the thesis is those developers will spend their time making higher-quality apps

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Facebook Doled Out $67 Million in Stock for Parse


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