/// Jennifer Lopez Dials Up Latin Phone Brand

May 23, 2013  |  Variety

Celebrities are known for striking rich licensing deals to launch their own clothing, headphone or perfume businesses. But Jennifer Lopez is taking her entrepreneurial interests a step further to openin a new brand of cell phone stores — Viva Movil — that will target Latinos. Lopez plans to open the chain of 15 stores, beginning… Read more

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