/// Verizon Topper: Try A-La-Carte to Protect Cable

April 9, 2013  |  Variety

LAS VEGAS – Verizon chairman/CEO Lowel McAdam said Tuesday that in answer to cord-cutting and consumer pressure the TV industry should be open to the idea of a-la-carte cable subscriptions. McAdam said a move to a-la-carte would answer market pressures and customer feedback. Through its FiOS TV service, he said, Verizon can monitor how many of… Read more

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