/// Facebook Snaps Up Talent From Social Startup Storylane

March 8, 2013  |  All Things Digital


Facebook’s M&A team is on the move again. This time, the social giant has made a talent acquisition, snapping up the five-person team from social startup Storylane. “The team from Storylane will be an incredible addition to Facebook,” a Facebook spokesperson told AllThingsD in a statement. “Their previous work showcasing real identity through sincere and meaningful content will make them a perfect fit at Facebook.” Terms of the deal were not disclosed, but Facebook won’t be buying the technology or product behind Storylane; it’s a straight-up talent grab. Storylane was spearheaded by Jonathan Gheller, a regular in Silicon Valley circles who launched Storylane late last year with the aim of highlighting personal content that’s more in-depth than other social mediums (or so Gheller said upon launch last year). I hear that Gheller will be joining Sam Lessin’s team at Facebook, the man who spearheaded Facebook’s massive Timeline project. That could prove interesting, especially since I’ve also heard that Facebook is working on some significant changes to Timeline as well.

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Facebook Snaps Up Talent From Social Startup Storylane

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