/// Nokia’s Low-End Asha Is Outselling Lumia Two to One

January 13, 2013  |  All Things Digital


Earlier this week, Nokia pre-announced its financials for the fourth quarter of 2012 , telling investors to prepare for better than expected results. The big reasons for the upside surprise: The strong performance of Nokia’s Devices & Services division generally and burgeoning Lumia sales specifically. But there was another key player in Nokia’s Q4 uptick: The company’s Asha family of low-end smartphones. According to Nokia’s announcement, shipments of Asha handsets hit 9.3 million units in the fourth quarter. That’s more than double the 4.4 million Lumias shipped during the same period. More to the point, it’s nearly 50 percent more than the 6.5 million Ashas shipped in the third quarter. Pretty significant sequential growth, and it suggests that the Asha line is gaining good traction in emerging markets. And that’s a point well worth noting as Nokia struggles to right itself

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Nokia’s Low-End Asha Is Outselling Lumia Two to One


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