/// Burke: NBC Profits ‘Could Be Dramatically Higher’

October 26, 2012  |  Media Week

NBCUniversal CEO Steve Burke on Friday (Oct. 26) told investors that he isn’t satisfied by recent improvements at the broadcast division. Speaking during Comcast’s third-quarter earnings call, Burke acknowledged that while NBC is “obviously … doing better, we still have a lot of businesses that are underperforming. “Broadcast, I think, is our biggest opportunity and the fact that NBC has been No. 1 for the first four weeks of the season in demo is a very positive start for the season,” Burke said. “We want to continue that, but I think broadcast profitability could be dramatically higher


newEngagebanner

Leave a Reply