/// Romney-Obama Tilt Draws 65.6 Million Viewers

October 17, 2012  |  Media Week

The clear winner of presidential debate No. 2: television. Last night’s town hall debate between President Barack Obama and former Massachusetts Gov. Mitt Romney drew an average 65.6 million viewers on the Big Four broadcast networks and the top cable news outlets. Broadcast accounted for two-thirds of the total draw. Per Nielsen fast-national data, NBC beat all comers, drawing 13.8 million viewers from 9 p.m. to 10:45 p.m. ABC took second place on the night, averaging 12.5 million viewers, while Fox News took the bronze (11.1 million). CBS’s coverage of the commercial-free exchange drew 8.92 million viewers, while CNN (5.75 million), MSNBC (4.91 million) and the Fox broadcast network (4.6 million) finished at the back of the pack. All told, the audience for the second Obama-Romney showdown was fractionally smaller than the


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