/// Nelson Freitas
Nelson Freitas, EVP, Director of Planning
Nelson Freitas is a matchmaker for the brand and the consumer.
For nearly two decades, he’s done it for a diverse range of Fortune 500 brands, such as Procter & Gamble, Adidas, Coca-Cola and Roche, through strategies that have achieved results. By listening intently to the marketplace, Nelson builds strategic frameworks for brands that make them stand out today—and tomorrow.
At Wunderman New York, Nelson pairs his skills with our creative and analytic teams to deliver campaigns that spur action and lead to loyalty. Together, they look to build exciting opportunities for the consumer to connect to the brand (maybe even fall in love with the brand).
Before arriving at Wunderman, Nelson was Chief Strategy Officer for Creative Realities. Prior to that, he was the founder/owner of Clear Skies Ahead, a strategy and insight shop, where he set client partners on a winning path. He earned his agency pedigree at Ogilvy, Chiat\Day and Saatchi & Saatchi.
As well as being a winner of numerous Effie Awards, Nelson has served as a judge of the Effie Awards. He’s also served as a judge of the 4A’s Jay Chiat Awards for Strategic Planning. Nelson has also taught at Columbia University in the Graduate Communications Program.