/// 2012 Voters Are Going Further ‘Off the Grid’

August 14, 2012  |  Media Week

Mitt Romney's digital director, Zac Moffatt, is among those who have pointed to data showing voters in key swing states like Florida and Ohio are watching less live TV and are becoming what campaigns call “off the grid” voters. A Say Media research study released today indicates the trend is only picking up steam. Partnering with bipartisan political research groups like Targeted Victory and Public Opinion Strategies

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