/// Cable Upfront Gets Cooking
The major cable concerns are nearing the upfront finish line, with most 70 percent to 80 percent finished with advance commitments for 2012-13. GroupM only started registering budgets on Tuesday, pushing the time line back a few days, but most should be signed by the unofficial July 4 deadline. It’s a fine take, too. Average dollar volume increase will likely be up about 5 percent from $9.29 billion in 2011 to $9.75 billion. However, it wouldn’t be the upfront without some drama, and there’s some controversy over the NBCU numbers .
Read the original post:
Cable Upfront Gets Cooking
- 07/24/2014 • Comic-Con: New Image of Ben Affleck as Batman in ‘Batman v. Superman: Dawn of Justice’
- 07/21/2014 • Variety Debuts Artisans, Targeting Hollywood’s Below-the-Line Community
- 07/17/2014 • Entertainment One Buys Unscripted Producer Paperny
- 06/25/2014 • ‘Crazy Heart’ Director Making Film on Yarnell Hill Wildfire