/// Interview: AT&T’s Glenn Lurie on Being the New Sheriff in Town
Some people were scratching their heads a bit Monday after AT&T announced its plans to get into the home security game . For his part, AT&T’s Glenn Lurie says he’s a bit surprised by everyone else’s surprise. The move, he says, is a natural fit for the communications company. First off, the security business is highly fragmented today. Only ADT, with about 6 million homes, has much scale. Secondly, he says, there is an opportunity to offer far more services than are typically provided. “It is ripe for someone to come in and do something new,” Lurie told AllThingsD in an interview at CTIA in New Orleans on Monday. The company announced AT&T Digital Life — a service that uses wireless service to provide all manner of home security and automation services. AT&T plans to offer everything from basic security service to full-scale home automation, with its workers handling everything from installation to monitoring. Pricing has not been announced.
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Interview: AT&T’s Glenn Lurie on Being the New Sheriff in Town