/// Coming Soon to an iPad Near You: More "Sesame Street" Books

March 15, 2012  |  All Things Digital


Apparently, “P” is for partnership. The company behind “Sesame Street” has signed an expanded deal with digital-book publisher Callaway Digital Arts to create three more iPad apps. The first title from the new partnership, “The Great Cookie Thief,” is due out this summer. Callaway had already partnered with Sesame Workshop on two iPad bestsellers: “The Monster At the End of this Book” and “Another Monster At the End of This Book.” The companies aren’t saying what the two other new titles will be, but CEO Rex Ishibashi said they might not just be digital versions of existing “Sesame” books. In the meantime, the companies are at work on updating “Another Monster At the End of the Book” to take advantage of the high-resolution screen on the new iPad. Ishibashi said his company, which remains exclusively focused on the iPhone and iPad, is excited by the high-resolution screen, voice input and improved camera on the updated iPad, and expects to take advantage of those features in the new apps. “All the other companies are two to three tries away from hitting the iPad 1, and here is Apple with iPad 3,” Ishibashi said

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Coming Soon to an iPad Near You: More "Sesame Street" Books



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