Archive for January, 2012

How journalists can make the most of LinkedIn

How journalists can make the most of LinkedIn

January 30, 2012  |  Blog  |  No Comments

Many people think the main task of a journalist is to write. That’s part of the job, of course, but sourcing and checking stories is probably as important. It has always been the case, but luckily, new tools have made our lives much easier. No need to make ten phone calls to locate the right person to interview, as social networks have become an important tool for newsrooms. This isn’t only about Facebook and Twitter; a professional network like LinkedIn can also prove very useful for reporters who know how to make the most of its advanced features. Here are a few tips

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‘Chariots of Fire’ to be adapted for stage

January 30, 2012  |  Variety  |  No Comments

International News: U.K. production to coincide with London Olympics

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Univision Deportes Poised to Kick In

January 30, 2012  |  Media Week  |  No Comments

As the clock ticks down toward the introduction of its new stand-alone sports network, Spanish-language broadcasting titan Univision is initiating its prelaunch sequence, lining up a roster of blue-chip advertisers and securing the first of the all-important carriage deals. And while the marketplace appears to be getting mighty crowded, analysts say Hispanic-targeted sports and entertainment programming represents one of the few great remaining growth prospects in the TV space. Once it’s up and running, Univision Deportes will feature more Mexican Primera Divisi

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Pantene Signs On for London

January 30, 2012  |  Media Week  |  No Comments

Pantene is pushing for female Olympics fans. At a press conference late last week, the hair care brand announced a new sponsorship for the 2012 games in London this summer. As part of the campaign, Pantene will be backing 11 female athletes as “brand ambassadors” (the Olympians will wear, and talk about, Pantene products). The chosen Olympians include American swimmer Natalie Coughlin and British cyclist Victoria Pendleton. Pantene also will be making a substantial TV ad buy, though according to Pantene brand franchise leader Hanneke Faber, the budgets for these two initiatives—the brand ambassadorships and the Olympics TV campaign—are separate. Faber declined to provide details about Pantene’s financial commitment.

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Kerkorian Preparing a Return to Movies

January 30, 2012  |  All Things Digital  |  No Comments

Billionaire Kirk Kerkorian is plotting a Hollywood comeback. The 94-year-old investor got in and out of the movie business three times over the course of four decades, profiting handsomely as he repeatedly bought and sold Metro-Goldwyn-Mayer Inc. studio. On the sidelines since 2005, Mr. Kerkorian is now on the hunt to buy a film studio, production company or other entertainment business, said Jay Rakow, an executive at Mr. Kerkorian’s investment vehicle, Tracinda Corp., during an interview. Read the rest of this post on the original site »

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Music Center taps three

January 30, 2012  |  Variety  |  No Comments

Music News: Lythgoe, Stewart, Valdam named to board of directors

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AFI, Levi’s team up on shorts

January 29, 2012  |  Variety  |  No Comments

Film News: Contest offers mentoring, wardrobe

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AFI, Levi’s team up on shorts

January 29, 2012  |  Variety  |  No Comments

Film News: Contest offers mentoring, wardrobe

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AFI, Levi’s team up on shorts

January 29, 2012  |  Variety  |  No Comments

Film News: Contest offers mentoring, wardrobe

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Social Discovery Start-up Hyphos Helps College Students Find Activity Partners

January 29, 2012  |  All Things Digital  |  No Comments

I’ve often written here about “ the social discovery opportunity ” — that is: Web services that help users meet new people, but not necessarily with the intent of dating them. Sites like Tagged and MyYearbook have started to move away from the people-you-already-know scene of Facebook, but I think there’s still lots of room for innovation. If you had to bet on one environment where social discovery might work, it would probably be college campuses. High concentrations of young people with lots of energy and optimism seem like an ideal hotbed. That’s where Hyphos , a new Los Angeles-based start-up from some recent college grads, is focusing. Hyphos, which has been in testing at UCLA and University of Connecticut, helps online users find offline activity and event partners. They’re experimenting with calling their college service “ At the Pool .” Be warned, this is a tiny company  – with just single-digit thousands of testers — currently working on raising a seed round. But the Hyphos team seems to be doing some innovative thinking about how to make this all work. For instance, users get Groupon-esque daily emails, suggesting one person a day in their area based on common interests. “We feel people are much less social than they used to be, our thought is that by giving a person a day you easily can choose to meet someone,” Hyphos co-founder Alex Capecelatro told me. Hyphos is also trying to help users figure out what to do with each other, by maintaining online event calendars for each campus. Capecelatro argued that he’s tapping into a renewable resource. “Unlike dating, you don’t get married and you’re done — you’re always looking to do new things,” he said. You’d think this service might be a perfect fit for suggesting nearby matches based on mobile location tracking, like Grindr / Blendr , ntro and others in the space. But Capecelatro said he worries broadcasting users’ locations can get too creepy, and drive users towards using the service for hook-ups. So instead, Hyphos wants to work on building an understanding of where users have been, based on their past activities and maybe build passive location tracking into its apps. Then, it will suggest users should meet other people who tend to frequent the same areas.

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