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Tech, marketing and agency something you gotta know.
BET's newfound focus on scripted programming this year seems to be paying modest dividends. The network's prime-time viewership rose 6 percent to 821,000 year-over-year, according to Nielsen. However, the network's average total day audience stayed flat for the year, at 509,000 viewers (up from 506,000 in 2010).
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