/// David Shulman, President of New York Wunderman

August 3, 2011  |  2011, Round 3

David Shulman, President of Wunderman New York
By embracing a diversity of skills and styles, David Shulman offers clients the best thinking his team has to offer. From Kiev to Detroit to New York, David is known for inspiring teams to produce positive outcomes for their clients. He does it by creating a culture of entrepreneurism, which leads to imaginative and productive solutions. Perhaps that’s why Ralph Waldo Emerson’s words “Do not follow where the path may lead. Go instead where there is no path and leave a trail” continue to inspire him.

David joined Wunderman in 2010 after serving as chief digital officer for WPP’s Enfatico. Prior, David was managing director of Digitas Detroit, an office he founded and ramped up to a full-service 200-person office. During his nine-year tenure at Digitas, David held senior client leadership and new business development positions across the Digitas network in Boston, New York and London for clients such as General Motors, GlaxoSmithKline, InterContinental Hotels and American Express.

David was brand strategy manager at Jaguar Cars, helping to introduce the S-Type through an award-winning campaign that included TV, print, direct response and digital. David also helped start software development firm Software MacKiev in Kiev, Ukraine. David has extensive experience in the U.S. and Europe managing cross-capability teams in a range of industries including travel, electronics, insurance, pharmaceutical and automotive.

David holds a B.A. in Psychology from the University of Massachusetts and an M.B.A. from the Amos Tuck School at Dartmouth College. He lives in New York with his wife, Valerie, and daughter Ariella. When he’s not working or traveling, you’ll find him running, rock climbing or skiing.


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