/// Bar Codes the Latest High Tech Add-on To Wedding Invites

May 28, 2011  |  All Things Digital

When Melody Chalaban and her fiancee went to notify friends and family of their upcoming wedding, they did more than just point guests to a Web site. As part of the save-the-date cards they sent out earlier this month, the couple included specialized bar codes, known as QR codes. The two-dimensional bar codes, which can be scanned in with any smartphone, have become popular in advertisements, products and even as markers at points of interest. But Chalaban, a PR consultant for tech companies, thought the codes might also serve a useful function in preparing for their special day. One code on the card takes guests to the wedding Web stie, while a second QR code adds the ceremony to their guests’ calendar. “We’re both kind of geeky, and, since we knew we couldn’t go as far as sending all communications digitally (for those guests who aren’t tech-savvy), the QR code printed onto the traditional save-the-date seemed like a good bridge,” Chalaban said. “We like the QR code because it gives you immediate information and/or something beyond what’s just on the save-the-date card.” The couple isn’t stopping there, though. Chalaban said they are also thinking of including a code on the invitation itself, in an effort to automate the RSVP process. Chalaban may be a bit dismayed to learn she isn’t the first to think of incorporating QR codes into wedding invitations . Los Angeles-based Paperspring , for example, incorporates the codes into everything from wedding invitations to baby announcements, while a number of wedding forums also buzz about the approach as the latest thing since replacing the DJ with an iPod

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Bar Codes the Latest High Tech Add-on To Wedding Invites


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